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Rediff Com India Ltd · 20-F · For 3/31/07

Filed On 9/26/07 9:54am ET   ·   SEC File 0-30735   ·   Accession Number 1341004-7-2662

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  As Of               Filer                 Filing     As/For/On Docs:Pgs              Issuer               Agent

 9/26/07  Rediff Com India Ltd              20-F        3/31/07    2:242                                    Skadden/FA

Annual Report of a Foreign Private Issuer   ·   Form 20-F
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20-F   ·   Annual Report of a Foreign Private Issuer


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UNITED STATES
SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

FORM 20-F

(Mark One)

[   ]           Registration statement pursuant to Section 12(b) or (g) of the Securities Exchange Act of 1934

 
 
[X]
Annual report pursuant to Section 13 or 15(d) of the Securities Exchange Act of 1934

 
 
For the fiscal year ended March 31, 2007

 
 
[   ]
Transition Report pursuant to Section 13 or 15(d) of the Securities Exchange Act of 1934

 
 
[   ]
Shell Company Report pursuant to Section 13 or 15(d) of the Securities Exchange Act of 1934
 
 
Date of event requiring this shell company report. . . . . . . . . . . . . . . . . . .

For the transition period from _____________ to _____________


Commission File Number 000-30735

REDIFF.COM INDIA LIMITED
(Exact name of Registrant as specified in its charter)

Not Applicable
(Translation of Registrant’s name into English)

Republic of India
(Jurisdiction of incorporation or organization)

Mahalaxmi Engineering Estate
1st Floor, L. J. First Cross Road
Mahim (West)
Mumbai - 400016, India
+91-22-2444-9144
(Address of principal executive offices)

Securities registered or to be registered pursuant to Section 12(b) of the Act:

Title of Each Class
Name of Each Exchange on Which Registered
None
Not Applicable

Securities registered pursuant to Section 12(g) of the Act:

American Depositary Shares,
each represented by one-half of one equity share, par value Rs.5 per share.
(Title of Class)

Securities for which there is a reporting obligation pursuant to
Section 15(d) of the Act:

Not Applicable
(Title of Class)


Indicate the number of outstanding shares of each of the issuer’s classes of capital or common stock as of the close of the period covered by the annual report: 14,603,800 equity shares.
 
 
 
 
 

 
 
 
Indicate by check mark if the registrant is a well-known seasoned issuer, as defined in Rule 405 of the Securities Act of 1933.

 
 Yes [  ]
No [X]

If this report is an annual or transition report, indicate by check mark if the registrant is not required to file reports pursuant to Section 13 or 15(d) of the Securities Exchange Act of 1934.

 
Yes [X]
No [   ]

Indicate by check mark whether the registrant (1) has filed all reports required to be filed by Section 13 or 15(d) of the Securities Exchange Act of 1934 during the preceding 12 months (or for such shorter period that the registrant was required to file such reports), and (2) has been subject to such filing requirements for the past 90 days.

 
Yes [X]
No [   ]

Indicate by check mark whether the registrant is a large accelerated filer, an accelerated filer, or a non-accelerated filer. See definition of “accelerated filer and large accelerated filer” in Rule 12b-2 of the Exchange Act. (Check one):

 
 Large accelerated filer [   ]
Accelerated filer [X]
Non-accelerated filer [   ]

Indicate by check mark which financial statement item the registrant has elected to follow.

 
Item 17 [  ]
Item 18 [X]

 If this is an annual report, indicate by check mark whether the registrant is a shell company (as defined in Rule 12b-2 of the Exchange Act).

 
Yes [   ]
No [X]
 
 
 
 
 
 

 
 

TABLE OF CONTENTS

Page

CROSS REFERENCE SHEET
1
CURRENCY OF PRESENTATION AND CERTAIN DEFINED TERMS
3
FORWARD-LOOKING STATEMENTS
4
EXCHANGE RATES
5
SELECTED CONSOLIDATED FINANCIAL DATA
6
RISK FACTORS
8
BUSINESS
25
MANAGEMENT’S DISCUSSION AND ANALYSIS OF FINANCIAL CONDITION AND RESULTS OF OPERATIONS
42
MANAGEMENT
53
RELATED PARTY TRANSACTIONS
62
EXCHANGE CONTROLS
63
TRADING MARKET
66
RESTRICTION ON FOREIGN OWNERSHIP OF INDIAN SECURITIES
67
PRINCIPAL SHAREHOLDERS
71
TAXATION
73
USE OF PROCEEDS
79
CONTROLS AND PROCEDURES
80
PRINCIPAL ACCOUNTANT FEES AND SERVICES
81
PRESENTATION OF FINANCIAL INFORMATION
82
ADDITIONAL INFORMATION
83
EXHIBIT INDEX
89
INDEX TO FINANCIAL STATEMENTS
F-1



 
 
 
 

 
 

 
CROSS REFERENCE SHEET

PART I

 
Item 1.
Identity of Directors, Senior Management and Advisers

 
 
Not applicable.

 
Item 2.
Offer Statistics and Expected Timetable

 
 
Not applicable.

 
Item 3.
Key Information

 
 
See “Exchange Rates”, “Risk Factors” and “Selected Consolidated Financial Data”.

 
Item 4.
Information on the Company

 
 
See “Business”, “Management’s Discussion and Analysis of Financial Condition and Results of Operations” and “Additional Information”.

 
Item 4A.
Unresolved Staff Comments

 
 
Not applicable.

 
Item 5.
Operating and Financial Review and Prospects

 
 
See “Risk Factors” and “Management’s Discussion and Analysis of Financial Condition and Results of Operations”.

 
Item 6.
Directors, Senior Management and Employees

 
 
See “Management”.

 
Item 7.
Major Shareholders and Related Party Transactions

 
 
See “Principal Shareholders” and “Related Party Transactions”.

 
Item 8.
Financial Information

See the Report of Independent Registered Public Accounting Firm, U.S. GAAP Consolidated financial statements and the notes thereto for Rediff.com India Limited for the fiscal years ended March 31, 2005, 2006 and 2007 and the related three-year period ended March 31, 2007. Also see “Business – Legal Proceedings” and “Management’s Discussion and Analysis of Financial Condition and Results of Operations”.

 
Item 9.
The Offer and Listing

 
 
See “Trading Market”.

 
Item 10.
Additional Information

See “Management’s Discussion and Analysis of Financial Condition and Results of Operations – Acquisitions and Divestments – Value Communications Corporation”, “Exchange Controls”, “Restriction on Foreign Ownership of Indian Securities”, “Taxation” and “Additional Information”.

 
Item 11.
Quantitative and Qualitative Disclosures About Market Risk

 
 
See “Management’s Discussion and Analysis of Financial Condition and Results of Operations – Market Risks”.

 
Item 12.
Description of Securities Other than Equity Securities
 
 
 
 
 
 
1

 
 
 
 
Not applicable.
   
PART II
 
   
Item 13.
Defaults, Dividend Arrearages and Delinquencies
   
 
Not applicable.
   
Item 14.
Material Modifications to the Rights of Security Holders and Use of Proceeds
   
 
See “Use of Proceeds”.
   
Item 15.
Controls and Procedures
   
 
See “Controls and Procedures”.
   
Item 16A.
Independent Audit Committee Financial Expert
   
 
See “Management”.
   
Item 16B.
Code of Ethics
   
 
See “Management”.
   
Item 16C.
Principal Accountant Fees and Services
   
 
See “Principal Accountant Fees and Services”.
   
Item 16D.
Exemptions from the Listing Standards for Audit Committees
   
 
Not applicable.
   
Item 16E.
Purchases of Equity Securities by the Issuer and Affiliated Purchasers
   
 
Not applicable.
   
PART III
 
   
Item 17.
Financial Statements
   
 
Not applicable.
   
Item 18.
Financial Statements
   
 
See the Report of Independent Registered Public Accounting Firm, U.S. GAAP Consolidated financial statements and the notes thereto for Rediff.com India Limited and its consolidated subsidiaries for the fiscal years ended March 31, 2005, 2006 and 2007 and the related three-year period ended March 31, 2007.
   
Item 19.
Exhibits
   
 
See the Exhibit Index and the attached exhibits.

 
 
 
 
2

 
 
 
CURRENCY OF PRESENTATION AND CERTAIN DEFINED TERMS

In this annual report, all references to “we”, “our”, “us”, “Rediff”, “Rediff.com” and the “Company”, unless otherwise relevant to the context, are to Rediff.com India Limited, a limited liability company organized under the laws of the Republic of India, and its consolidated subsidiaries. References to “U.S.” or the “United States” are to the United States of America, its territories and its possessions. References to “India” are to the Republic of India.

 In this annual report, references to “$” or “US$” or “dollars” or “U.S. dollars” are to the legal currency of the United States and references to “Rs.” or “Rupees” or “Indian Rupees” are to the legal currency of India. Our financial statements are prepared in Indian Rupees and presented in U.S. dollars except in case of our U.S. subsidiaries which are prepared in U.S. dollars. Our financial statements are prepared in accordance with accounting principles generally accepted in the United States of America (“U.S. GAAP”). References to a particular “fiscal” or “financial” year are to Rediff’s fiscal year ended March 31 of such year.

Although we have presented Indian Rupee amounts in this annual report in U.S. dollars, this does not mean that the Indian Rupee amounts referred to have been, or could be, converted into dollars at any particular rate, the rates stated below in the section of this annual report entitled “Exchange Rates”, or at all. Except as otherwise stated in this annual report and for the information derived from our financial statements included in this annual report, all translations from Indian Rupees to U.S. dollars contained in this annual report are based on the noon buying rate, in the City of New York, on March 31, 2007, for cable transfers in Indian Rupees as certified for customs purposes by the Federal Reserve Bank of New York, which was Rs.43.10 to US$1.00. The reporting currency for the financial statements is the U.S. dollar and the translation from Indian Rupees to U.S. dollars have been performed using rates specified by the Reserve Bank of India.


 
 
 
 
3

 
 

FORWARD-LOOKING STATEMENTS

We have included statements in this annual report which contain words or phrases such as “may”, “will”, “aim”, “will likely result”, “believe”, “expect”, “will continue”, “anticipate”, “estimate”, “intend”, “plan”, “contemplate”, “seek to”, “future”, “objective”, “goal”, “project”, “should”, “will pursue” and similar expressions or variations of such expressions, that are “forward-looking statements”, within the meaning of Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended, and reflect our current expectations. We have made forward-looking statements with respect to the following, among others:

 
·  
our goals and strategies;
 
 
·  
our recently acquired businesses and other acquisitions, investments and divestments;
 
 
·  
the importance and expected growth of Internet technology, including sales of personal computers and mobile phones;
 
 
·  
the pace of change in the Internet market;
 
 
·  
the demand for Internet services; and
 
 
·  
advertising demand and revenues.
 
Actual results may differ materially from those suggested by the forward-looking statements due to certain risks or uncertainties associated with our expectations with respect to, but not limited to, our ability to successfully implement our strategy, our ability to successfully integrate the businesses we have acquired with our business, demand for e-commerce and changes in the Internet marketplace, technological changes, investment income, cash flow projections and our exposure to market risks. By their nature, certain of the market risk disclosures are only estimates and could be materially different from what actually occur in the future. As a result, actual future gains, losses or impact on net interest income could materially differ from those that have been estimated.

In addition, other factors that could cause actual results to differ materially from those estimated by the forward-looking statements contained in this document include, but are not limited to, general economic and political conditions in India and the United States, changes in the value of the Rupee, foreign currency exchange rates, equity prices or other rates or prices, and the level of Internet penetration in India and globally, changes in domestic and foreign laws, regulations and taxes, changes in competition, and other factors beyond our control. For further discussion on the factors that could cause actual results to differ, see the discussion under “Risk Factors” and “Management’s Discussion and Analysis of Financial Condition and Results of Operations” contained in this annual report. Readers are cautioned not to place undue reliance on these forward-looking statements, which reflect management’s analysis only as of the date hereof. In addition, readers should review the other information contained in this annual report and in our periodic reports filed with the U.S. Securities and Exchange Commission (the “SEC”), from time to time. We undertake no obligation to update forward-looking statements to reflect events or circumstances after the date hereof.


 
 
 
 
4

 
 
 
EXCHANGE RATES

Fluctuations in the exchange rate between the Indian Rupee and the U.S. dollar may affect the market price of our American Depositary Shares (the “ADSs”), which  trade on the NASDAQ Global Market. Such fluctuations will also affect the U.S. dollar conversion by our depositary for the ADSs, Citibank, N.A., (the “Depositary”), of any cash dividends paid in Indian Rupees on our equity shares represented by the ADSs.

The following table sets forth, for the periods indicated, certain information concerning the exchange rates between Indian Rupees and U.S. dollars based on the noon buying rate in the City of New York for cable transfers in Rupees as certified for customs purposes by the Federal Reserve Bank of New York:

Fiscal Year Ended March 31,
 
Period End (1)
 
Average(1)(2)
 
High
 
Low
       
(Rs.)
   
2003                                        
 
47.53
 
48.36
 
49.07
 
47.53
2004                                        
 
43.40
 
45.78
 
47.46
 
43.40
2005                                        
 
43.62
 
44.87
 
46.45
 
43.27
2006                                        
 
44.48
 
44.21
 
46.26
 
43.05
2007                                        
 
43.10
 
45.06
 
46.83
 
42.78

The following table sets forth the high and low exchange rates for the previous six months and are based on the average of the noon buying rate in the City of New York on the last business day of each month during the period for cable transfers in Indian Rupees as certified for customs purposes by the Federal Reserve Bank of New York:

Month
High
 
Low
 
(Rs.)
March 2007                                                        
44.43
 
42.78
April 2007                                                        
43.05
 
40.56
May 2007                                                        
41.04
 
40.14
June 2007                                                        
40.90
 
40.27
July 2007                                                        
40.42
 
40.12
August 2007                                                        
41.15
 
40.25
September 2007 (until September 21, 2007)
40.81
 
39.81

On September 21, 2007, the noon buying rate in the City of New York was Rs.39.84 to US$1.00.

 
 
______________________

 
 
Notes:

 
(1)
The noon buying rate at each period end and the average rate for each period differed from the exchange rates used in the preparation of our financial statements.

 
(2)
Represents the average of the noon buying rate on the last day of each month during the period.

 
 
 
 
 
5

 
 
 
SELECTED CONSOLIDATED FINANCIAL DATA

Our consolidated financial statements are presented in U.S. dollars and prepared in accordance with U.S. GAAP. The selected balance sheet data set forth below as of March 31, 2006 and 2007 and the selected statement of operations data for the fiscal years ended March 31, 2005, 2006 and 2007 has been derived from our audited financial statements presented elsewhere in this annual report and which have been audited by Deloitte Haskins & Sells, an independent registered public accounting firm. The selected balance sheet data set forth below as of March 31, 2003, 2004 and 2005 and the selected statement of operations data for the fiscal years ended March 31, 2003 and 2004 are derived from U.S. GAAP financial statements which are not included in this annual report.*

 
Fiscal Years Ended March 31, -
 
2003
 
2004
 
2005
 
2006
 
2007
 
(in US$ thousands, except per share data)
                   
Statement of Operations data:
                 
Revenues
US$8,572
 
US$9,446
 
US$12,627
 
US$18,701
 
US$28,676
Cost of revenues
5,560
 
4,738
 
5,113
 
5,039
 
5,416
Operating expenses
14,903
 
7,927
 
9,227
 
12,683
 
20,195
(Loss)/ Income from continuing operations
 
(12,177)
 
 
(3,349)
 
 
(1,220)
 
 
1,213
 
 
3,065
(Loss)/ Income from discontinued
operations
 
 
(6,804)
 
 
 
(2,371)
 
 
 
(208)
 
 
 
--
 
 
 
--
Net (loss)/ income
US$(18,981)
 
US$(5,720)
 
US$(1,428)
 
US$1,213
 
US$6,963
(Loss)/ Earnings per Equity Share
                 
 (from continuing operations) – basic
 
US$(0.95)
 
 
US$(0.26)
 
 
US$(0.10)
 
 
US$0.089
 
 
US$0.48
 (from discontinued operations) – basic
 
US$(0.53)
 
 
US$(0.19)
 
 
US$(0.01)
 
 
--
 
 
--
(Loss)/ Earnings per Equity Share – basic
 
US$(1.48)
 
 
US$(0.45)
 
 
US$(0.11)
 
 
US$0.089
 
 
US$0.48
(Loss)/ Earnings per Equity Share
                 
 (from continuing operations) – diluted
 
US$(0.95)
 
 
US$(0.26)
 
 
US$(0.10)
 
 
US$0.088
 
 
US$0.47
 (from discontinued operations) – diluted
 
US$(0.53)
 
 
US$(0.19)
 
 
US$(0.01)
 
 
--
 
 
--
(Loss) Earnings per Equity Share – diluted
 
US$(1.48)
 
 
US$(0.45)
 
 
US$(0.11)
 
 
US$0.088
 
 
US$0.47
Weighted average number of equity shares
                 
- Basic
12,795
 
12,800
 
12,850
 
13,487
 
14,543
- Diluted
12,795
 
12,800
 
12,850
 
13,764
 
14,924


 
As of March 31,
   
2004
 
2005
 
2006
 
2007
 
(in US$ thousands)
                   
Balance Sheet Data:
                 
Cash and cash equivalents
US$14,384
 
US$11,639
 
US$10,069
 
US$53,094
 
US$53,546
Current assets
18,015
 
15,293
 
15,323
 
60,652
 
65,851
Current liabilities
4,777
 
3,825
 
5,878
 
7,239
 
8,933
Total assets
30,332
 
24,868
 
25,690
 
74,110
 
86,493
Total shareholders’ equity
25,541
 
21,027
 
19,797
 
66,870
 
77,223
 
 
 
 
 
 
6

 
 

 
 
*
The selected financial data set forth above should be read in conjunction with Item 5. “Operating and Financial Review and Prospects” and the financial statements and the notes to those statements included elsewhere in this annual report.
 
 
 
 
 
 
7

 
 
 
RISK FACTORS

An investment in our ADSs involves a high degree of risk. You should carefully consider the following information about risks, together with the other information contained in this annual report on Form 20-F, including our consolidated financial statements and related notes, before you decide to buy our ADSs. If any of the circumstances or events described below actually arises or occurs, our business, results of operations and financial condition would likely suffer. In any such case, the market price of our ADSs could decline, and you may lose all or part of your investment. This annual report also contains forward-looking information that involves risks and uncertainties. Our actual results could differ materially from those anticipated in these forward-looking statements as a result of many factors, including the risks faced by us described below and elsewhere in this annual report.

Risks Related to our Business

Pending and potential litigation against us could have a material adverse effect on our business and operating results and lower the market price of our ADSs.

RCC Complaint

On June 21, 2000, we and our directors and others (including Ajit Balakrishnan, Arun Nanda, Abhay Havaldar, Sunil Phatarphekar, Charles Robert Kaye and Tony Janz) were named as defendants in a criminal complaint (RCC Complaint Number 76 of 2000, the “RCC Complaint”), filed by Mr. Abinav Bhatt, a 22-year-old student, before the Judicial Magistrate, First Class, Pune, India, alleging commission of an offense under Section 292 of the Indian Penal Code, 1860, as amended, or IPC, for distributing, publicly exhibiting and putting into circulation obscene, pornographic and objectionable material. The Complaint alleged that we, through our website www.rediff.com, provided a search facility that enabled Internet users to view pornographic, objectionable and obscene material. On November 27, 2000, the Judicial Magistrate passed an order in the RCC Complaint holding that a prima facie case under Section 292 of the IPC had been made out against us and directed commencement of criminal proceedings against all the defendants. A criminal writ petition, or Writ Petition, was filed in the High Court of Mumbai (Criminal Writ Petition Number 1754 of 2000) seeking, among other things, relief setting aside of the order of the Judicial Magistrate. The High Court of Mumbai in its order dated December 20, 2000, while granting ad-interim relief to the petitioners in the Writ Petition, stayed the order of the Judicial Magistrate pending final disposal of the Writ Petition. The Writ Petition has been admitted by the High Court of Mumbai. In the event that we are unsuccessful in our defense, we and our directors may face both criminal penalties and monetary fines.

IMI Complaint

A complaint was filed by the Indian Music Industry (“IMI”), a society representing various music companies in Magistrate’s Court India against three of our directors. The complaint alleges that by providing links to MP3 sites through its directory we have been guilty of violating Section 51 of the Indian Copyright Act 1957. The complaint alleges that the MP3 sites to which links were provided permitted downloading of music, which had not been authorized to be so downloaded by copyright owners who are members of IMI. Our directors are named as parties to the lawsuit because, according to the complaint, the directors are in charge of our affairs and are hence deemed to be guilty of committing the offense. Our directors have presently been exempted from personal appearance. Our directors filed an application for discharge of the complaint before the Magistrate. The application is pending hearing. Although our directors believe they have valid defenses, if they are unsuccessful after exhausting all legal remedies, our directors could face both criminal penalties and monetary fines.

All of the foregoing actions require management time and cost. In addition, we can give no assurances that we will be successful in our defense of such actions. If any of our directors are subject to criminal penalties, we may be deprived of their services as directors.

Super Cassette Industries Complaint

A complaint was filed by Super Cassettes Industries Limited (“SCIL”), a producer and publisher of sound recordings and audio visual songs in India, against us and our Chairman/Chief Executive Officer as well as Ram Gopal Verma Films Private Limited, in the High Court of Delhi (Suit No. C.S. (O.S.) 736 of 2007). The complaint alleges violations of the Indian Copyright Law of 1957 through our placement on our website of video clips of certain songs from two Hindi films (Nishabd and Honeymoon Travels Pvt Ltd).  Pursuant to an
 
 
 
 
 
 
8

 
 
 
assignment, SCIL claims to own sole copyrights in the audio visual songs, sound recordings, lyrics and musical composition in the two films. The complaint seeks injunction relief, damages in the amount of Rs.2.0 million (approximately US$50,000) and other relief. In June 2007, we filed a written reply. We have since removed these clips from our website. The matter is now pending before the High Court of Delhi. All of these actions require management time and cost. In the event that we are unsuccessful in our defense, we and our Chairman/Chief Executive Officer may face penalties and fines. Please see the section entitled “Business ¾ Legal Proceedings” in this annual report for more information on the litigation.
 
Other proceedings

We are also subject to other legal proceedings and claims, which have arisen in the ordinary course of our business. Those actions, when ultimately concluded and determined, will not, in the opinion of management, have a material effect on our results of operations or financial position.

For additional information regarding pending litigation filed against us, please see “Business — Legal Proceedings” in this annual report.

A slowdown in the Indian and the U.S. economies and in certain sectors could adversely affect our business, operating results and financial condition.

We are dependent on the health of the Indian and the U.S. economies. A slowdown in the United States and Indian economies or sectors in which our clients are based, including the Internet and technology-based sectors, or an overall reduction in consumer and business spending, could have a materially adverse impact on our business and our prospects. A significant portion of our revenues are derived from retail customers and from companies that operate in various sectors, including the Internet and technology-based sectors as well as insurance, financial services, banking and consumer goods sectors. Many of these sectors could experience slowdown in growth. As a result, advertisers may reduce advertising expenditures or may not spend as much money on online and offline advertising as anticipated. A prolonged or material decline in Internet advertising expenditure will have a material adverse effect on our operating results. Further, a slowdown in the Indian and U.S. economies may make it difficult for us to raise money in the equity and debt markets on terms favorable to us or at all, which may have an adverse effect on our financial condition and operating results.

We have a history of losses. We may incur losses in the future and we may not achieve or maintain profitability.

We have incurred significant net losses and negative cash flows since our inception in January 1996. As of March 31, 2007, we had an accumulated deficit of approximately US$47.65 million. While we earned a net income of US$6.96 million for the fiscal year ending March 31, 2007, we may in the future incur additional net losses and negative operating cash flows. We expect to increase our spending as we continue to expand our services, advertise and promote our brand, and invest in the expansion of our infrastructure and sales and marketing staff. We have incurred and in the future may incur expenses in connection with acquisitions and investments. Accordingly, we will need to generate significant additional revenues in order to remain profitable. We may not be able to do so. Our business model is not yet proven in India or the United States, and we cannot assure you that we will sustain our profitability or that we will not incur operating losses in the future. If we are unable to maintain profitability, we will be unable to build a sustainable business. In this event, the price of our ADSs and the value of your investment would likely decline.

Intense competition in our businesses could prevent us from sustaining our profitability.

Our businesses compete in various sectors including with Indian and foreign online content and services providers, and traditional print and television media companies. In recent times, we have witnessed increased competition in India from established foreign brands such as Google, Yahoo and MSN.  We are also subject to competition from companies known as “aggregators”, which aggregate advertising space in third party websites and resell such space to our customers or potential customers.  Many of our competitors have a longer operating history, greater name recognition and customer base, and greater management, financial, technical, marketing, sales, brand, and other resources than we do. They can use their superior experience and resources in a variety of competitive ways, including by investing more aggressively in research and development, creating superior content, making acquisitions, and competing more aggressively for advertisers. There has also been a trend toward industry consolidation so our smaller competitors today may become part of larger competitors in the future. If our competitors in our online business are more successful than we are at generating visitors and website traffic due to
 
 
 
 
 
 
9

 
 
 
superior content and other service offerings or our competitors in our publication business are more successful at growing their circulation and advertising share, our revenues may decline.
 
In addition to Internet companies, our online business faces competition from other companies that offer traditional media advertising opportunities, including print and television companies. Most large advertisers have set advertising budgets, a portion of which is allocated to Internet advertising. For the near future, we expect that large advertisers will continue to focus their advertising efforts on traditional media. If we fail to convince these companies to spend a larger portion of their advertising budgets with us, or if our existing advertisers reduce the amount they spend on Internet advertising, our operating results may decline.

Competition for visitors, customers, subscribers, advertisers and e-commerce partners is intense and is expected to increase significantly in the future because there are no substantial barriers to entry in our market. Furthermore, it is difficult to predict which online advertising pricing model, if any, will emerge as the industry standard. This makes it difficult to predict our future advertising rates and revenues.

Our Indian advertising revenues include revenues from other Internet companies, including those engaged in the business of job searches, travel, matrimonial and online shopping. Some of these companies are startups without proven long-term business models and are dependent on external funding for future growth. Any downturn in advertising spending from this segment could have an adverse impact on our revenues and profitability.

Our publication business in the United States and Canada faces competition from not only Internet-based publications but also from other publications targeted at Indian-Americans and from television channels featuring Indian news and programming. In addition, competition for paying subscribers for our India Abroad newspaper, which is subscription-based, is intense due to the presence of other paid newspapers such as New India Times, Indian Express and India West. Further, our publications also face competition from free newspapers and from electronic media, such as television and online publications and services.

Our revenues could be adversely affected if we are unable to successfully adapt to new forms of pricing for the services and products we offer. For example, we understand certain of our competitors have been willing to charge for job-site advertising, not on the basis of clicks on hyperlinks, but only if clicks result in résumés being sent to the customers. Increased competition or the actions of our existing competitors may result in:

 
·  
loss of visitors and website traffic;
 
 
·  
loss of paid subscribers;
 
 
·  
loss of advertisers;
 
 
·  
reduced operating margins;
 
 
·  
loss of market share; and
 
 
·  
diminished value in our services.
 
Any one of these factors could materially and adversely affect our business, financial condition and operating results. For additional information regarding our competition, please see “Business – Competition” in this annual report.

Our quarterly operating results may fluctuate significantly and may fail to meet the expectations of securities analysts and investors, which may cause the price of our ADSs to decline.

Our quarterly results may also fluctuate significantly in the future based on a variety of factors. These factors could affect our long-term performance. Some of these factors include:

 
·  
increased competition;
 
 
·  
lower than expected revenues from one or more of our customers;
 
 
 
 
 
 
10

 
 
 
 
·  
changes in prices for our product and service offerings;
 
 
·  
increase in personnel, marketing and other operating expenses;
 
 
·  
our ability to attract new users and to retain existing users at reasonable costs;
 
 
·  
our ability to adequately maintain, upgrade and develop our website, our computer network and the systems that we use to process customer orders and payments;
 
 
·  
the timing of our expansion plans in India and other geographic markets;
 
 
·  
seasonality in retail sales;
 
 
·  
technical difficulties, system or website downtime or Internet service disruptions; and