Skymall Inc – ‘10-K’ for 12/31/98 – EX-27

As of:  Wednesday, 3/31/99   ·   For:  12/31/98   ·   Accession #:  1076542-99-68   ·   File #:  0-21657

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Annual Report   —   Form 10-K
Filing Table of Contents

Document/Exhibit                   Description                      Pages   Size 

 1: 10-K        Form 10-K for Fye 12/31/98                            51    235K 
 2: EX-21       Subsidiaries of the Registrant                         1      4K 
 3: EX-23       Consent of Independent Public Accountants              1      5K 
 4: EX-27       Financial Data Schedule                                1      5K 

EX-27   —   Financial Data Schedule

                                                                [Download Table]
                                           

<ARTICLE>                  5               
<MULTIPLIER>      1,000                    

                                           
<PERIOD-TYPE>                   YEAR       
<FISCAL-YEAR-END>               DEC-31-1998
<PERIOD-START>                  JAN-01-1998
<PERIOD-END>                    DEC-31-1998
<CASH>                                7,785
<SECURITIES>                              0
<RECEIVABLES>                        12,351
<ALLOWANCES>                          1,205
<INVENTORY>                             630
<CURRENT-ASSETS>                     22,988
<PP&E>                                9,864
<DEPRECIATION>                        3,390
<TOTAL-ASSETS>                       32,666
<CURRENT-LIABILITIES>                18,150
<BONDS>                                   0
<PREFERRED-MANDATORY>                     0
<PREFERRED>                               0
<COMMON>                                  9
<OTHER-SE>                           14,254
<TOTAL-LIABILITY-AND-EQUITY>         32,666
<SALES>                              49,320
<TOTAL-REVENUES>                     66,257
<CGS>                                33,507
<TOTAL-COSTS>                        33,507
<OTHER-EXPENSES>                     28,896
<LOSS-PROVISION>                        281
<INTEREST-EXPENSE>                       32
<INCOME-PRETAX>                       4,258
<INCOME-TAX>                          1,707
<INCOME-CONTINUING>                   2,551
<DISCONTINUED>                            0
<EXTRAORDINARY>                           0
<CHANGES>                                 0
<NET-INCOME>                          2,551
<EPS-PRIMARY>                           .30
<EPS-DILUTED>                           .30