SEGMENT INFORMATION |
The Company is
organized into five distinct reportable segments which are
classified as Cemetery Operations—Southeast, Cemetery
Operations—Northeast, Cemetery Operations—West, Funeral
Homes, and Corporate.
The Company has
chosen this level of organization of reportable segments due to the
fact that a) each reportable segment has unique characteristics
that set it apart from other segments; b) the Company has organized
its management personnel at these operational levels; and c) it is
the level at which the Company’s chief decision makers and
other senior management evaluate performance.
The cemetery
operations segments sell interment rights, caskets, burial vaults,
cremation niches, markers and other cemetery related merchandise.
The nature of the Company’s customers differs in each of its
regionally based cemetery operating segments. Cremation rates in
the West region are substantially higher than they are in the
Southeast region. Rates in the Northeast region tend to be
somewhere between the two. Statistics indicate that customers who
select cremation services have certain attributes that differ from
customers who select other methods of interment. The disaggregation
of cemetery operations into the three distinct regional segments is
primarily due to these differences in customer attributes along
with the previously mentioned management structure and senior
management analysis methodologies.
The
Company’s Funeral Homes segment offers a range of
funeral-related services such as family consultation, the removal
of and preparation of remains and the use of funeral home
facilities for visitation. These services are distinctly different
than the cemetery merchandise and services sold and provided by the
cemetery operations segments.
The
Company’s Corporate segment includes various home office
selling and administrative expenses that are not allocable to the
other operating segments.
Segment
information is as follows:
As of and for
the year ended December 31, 2012:
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
Cemeteries |
|
|
Funeral
Homes |
|
|
Corporate |
|
|
Adjustment |
|
|
Total |
|
|
|
Southeast |
|
|
Northeast |
|
|
West |
|
|
|
|
|
|
|
(in
thousands) |
|
Revenues
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
Sales
|
|
$ |
91,682 |
|
|
$ |
34,807 |
|
|
$ |
39,590 |
|
|
$ |
— |
|
|
$ |
— |
|
|
$ |
(36,096) |
|
|
$ |
129,983 |
|
Service and
other
|
|
|
37,530 |
|
|
|
25,550 |
|
|
|
29,176 |
|
|
|
— |
|
|
|
— |
|
|
|
(15,312) |
|
|
|
76,944 |
|
Funeral home
|
|
|
— |
|
|
|
— |
|
|
|
— |
|
|
|
37,988 |
|
|
|
— |
|
|
|
(2,309) |
|
|
|
35,679 |
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
Total revenues
|
|
|
129,212 |
|
|
|
60,357 |
|
|
|
68,766 |
|
|
|
37,988 |
|
|
|
— |
|
|
|
(53,717) |
|
|
|
242,606 |
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
Costs and
expenses
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
Cost of sales
|
|
|
19,358 |
|
|
|
7,704 |
|
|
|
6,745 |
|
|
|
— |
|
|
|
— |
|
|
|
(5,706) |
|
|
|
28,101 |
|
Cemetery
|
|
|
25,479 |
|
|
|
13,693 |
|
|
|
16,238 |
|
|
|
— |
|
|
|
— |
|
|
|
— |
|
|
|
55,410 |
|
Selling
|
|
|
29,032 |
|
|
|
12,251 |
|
|
|
12,490 |
|
|
|
— |
|
|
|
868 |
|
|
|
(7,763) |
|
|
|
46,878 |
|
General and
administrative
|
|
|
15,206 |
|
|
|
6,072 |
|
|
|
7,648 |
|
|
|
— |
|
|
|
2 |
|
|
|
— |
|
|
|
28,928 |
|
Corporate
overhead
|
|
|
— |
|
|
|
— |
|
|
|
— |
|
|
|
— |
|
|
|
28,169 |
|
|
|
— |
|
|
|
28,169 |
|
Depreciation and
amortization
|
|
|
2,164 |
|
|
|
900 |
|
|
|
2,316 |
|
|
|
2,509 |
|
|
|
1,542 |
|
|
|
— |
|
|
|
9,431 |
|
Funeral home
|
|
|
— |
|
|
|
— |
|
|
|
— |
|
|
|
28,977 |
|
|
|
— |
|
|
|
(252) |
|
|
|
28,725 |
|
Acquisition related
costs
|
|
|
— |
|
|
|
— |
|
|
|
— |
|
|
|
— |
|
|
|
3,123 |
|
|
|
— |
|
|
|
3,123 |
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
Total costs and
expenses
|
|
|
91,239 |
|
|
|
40,620 |
|
|
|
45,437 |
|
|
|
31,486 |
|
|
|
33,704 |
|
|
|
(13,721) |
|
|
|
228,765 |
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
Operating
profit
|
|
$ |
37,973 |
|
|
$ |
19,737 |
|
|
$ |
23,329 |
|
|
$ |
6,502 |
|
|
$ |
(33,704) |
|
|
$ |
(39,996) |
|
|
$ |
13,841 |
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
Total assets
|
|
$ |
519,918 |
|
|
$ |
299,166 |
|
|
$ |
394,685 |
|
|
$ |
107,059 |
|
|
$ |
22,897 |
|
|
$ |
— |
|
|
$ |
1,343,725 |
|
Amortization of cemetery
property
|
|
$ |
4,346 |
|
|
$ |
2,394 |
|
|
$ |
1,048 |
|
|
$ |
— |
|
|
$ |
— |
|
|
$ |
92 |
|
|
$ |
7,880 |
|
Long lived asset
additions
|
|
$ |
12,832 |
|
|
$ |
3,594 |
|
|
$ |
4,757 |
|
|
$ |
9,415 |
|
|
$ |
849 |
|
|
$ |
— |
|
|
$ |
31,447 |
|
Goodwill
|
|
$ |
6,174 |
|
|
$ |
— |
|
|
$ |
11,948 |
|
|
$ |
24,270 |
|
|
$ |
— |
|
|
$ |
— |
|
|
$ |
42,392 |
|
As of and for
the year ended December 31, 2011:
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
Cemeteries |
|
|
Funeral
Homes |
|
|
Corporate |
|
|
Adjustment |
|
|
Total |
|
|
|
Southeast |
|
|
Northeast |
|
|
West |
|
|
|
|
|
|
|
(in
thousands) |
|
Revenues
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
Sales
|
|
$ |
80,485 |
|
|
$ |
32,894 |
|
|
$ |
46,961 |
|
|
$ |
— |
|
|
$ |
— |
|
|
$ |
(36,550) |
|
|
$ |
123,790 |
|
Service and
other
|
|
|
33,271 |
|
|
|
24,369 |
|
|
|
31,497 |
|
|
|
— |
|
|
|
— |
|
|
|
(14,943) |
|
|
|
74,194 |
|
Funeral home
|
|
|
— |
|
|
|
— |
|
|
|
— |
|
|
|
31,163 |
|
|
|
— |
|
|
|
(759) |
|
|
|
30,404 |
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
Total revenues
|
|
|
113,756 |
|
|
|
57,263 |
|
|
|
78,458 |
|
|
|
31,163 |
|
|
|
— |
|
|
|
(52,252) |
|
|
|
228,388 |
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
Costs and
expenses
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
Cost of sales
|
|
|
16,653 |
|
|
|
7,140 |
|
|
|
7,361 |
|
|
|
— |
|
|
|
— |
|
|
|
(5,039) |
|
|
|
26,115 |
|
Cemetery
|
|
|
23,090 |
|
|
|
14,033 |
|
|
|
20,022 |
|
|
|
— |
|
|
|
— |
|
|
|
— |
|
|
|
57,145 |
|
Selling
|
|
|
27,457 |
|
|
|
11,468 |
|
|
|
14,029 |
|
|
|
— |
|
|
|
830 |
|
|
|
(8,493) |
|
|
|
45,291 |
|
General and
administrative
|
|
|
13,820 |
|
|
|
6,411 |
|
|
|
9,314 |
|
|
|
— |
|
|
|
2 |
|
|
|
(3) |
|
|
|
29,544 |
|
Corporate
overhead
|
|
|
— |
|
|
|
— |
|
|
|
— |
|
|
|
— |
|
|
|
23,766 |
|
|
|
— |
|
|
|
23,766 |
|
Depreciation and
amortization
|
|
|
1,653 |
|
|
|
891 |
|
|
|
2,266 |
|
|
|
1,597 |
|
|
|
2,127 |
|
|
|
— |
|
|
|
8,534 |
|
Funeral home
|
|
|
— |
|
|
|
— |
|
|
|
— |
|
|
|
23,554 |
|
|
|
— |
|
|
|
— |
|
|
|
23,554 |
|
Acquisition related
costs
|
|
|
— |
|
|
|
— |
|
|
|
— |
|
|
|
— |
|
|
|
4,604 |
|
|
|
— |
|
|
|
4,604 |
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
Total costs and
expenses
|
|
|
82,673 |
|
|
|
39,943 |
|
|
|
52,992 |
|
|
|
25,151 |
|
|
|
31,329 |
|
|
|
(13,535) |
|
|
|
218,553 |
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
Operating
profit
|
|
$ |
31,083 |
|
|
$ |
17,320 |
|
|
$ |
25,466 |
|
|
$ |
6,012 |
|
|
$ |
(31,329) |
|
|
$ |
(38,717) |
|
|
$ |
9,835 |
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
Total assets
|
|
$ |
472,105 |
|
|
$ |
284,765 |
|
|
$ |
383,696 |
|
|
$ |
78,763 |
|
|
$ |
29,429 |
|
|
$ |
— |
|
|
$ |
1,248,758 |
|
Amortization of cemetery
property
|
|
$ |
3,483 |
|
|
$ |
2,185 |
|
|
$ |
1,005 |
|
|
$ |
— |
|
|
$ |
— |
|
|
$ |
(81) |
|
|
$ |
6,592 |
|
Long lived asset
additions
|
|
$ |
13,883 |
|
|
$ |
1,823 |
|
|
$ |
7,816 |
|
|
$ |
10,214 |
|
|
$ |
588 |
|
|
$ |
— |
|
|
$ |
34,324 |
|
Goodwill
|
|
$ |
5,734 |
|
|
$ |
— |
|
|
$ |
11,948 |
|
|
$ |
14,463 |
|
|
$ |
— |
|
|
$ |
— |
|
|
$ |
32,145 |
|
As of and for
the year ended December 31, 2010:
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
Cemeteries |
|
|
Funeral
Homes |
|
|
Corporate |
|
|
Adjustment |
|
|
Total |
|
|
|
Southeast |
|
|
Northeast |
|
|
West |
|
|
|
|
|
|
|
(in
thousands) |
|
Revenues
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
Sales
|
|
$ |
76,419 |
|
|
$ |
34,314 |
|
|
$ |
37,079 |
|
|
$ |
— |
|
|
$ |
10 |
|
|
$ |
(40,043) |
|
|
$ |
107,779 |
|
Service and
other
|
|
|
28,157 |
|
|
|
22,430 |
|
|
|
23,445 |
|
|
|
— |
|
|
|
— |
|
|
|
(10,065) |
|
|
|
63,967 |
|
Funeral home
|
|
|
— |
|
|
|
— |
|
|
|
— |
|
|
|
25,546 |
|
|
|
— |
|
|
|
— |
|
|
|
25,546 |
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
Total revenues
|
|
|
104,576 |
|
|
|
56,744 |
|
|
|
60,524 |
|
|
|
25,546 |
|
|
|
10 |
|
|
|
(50,108) |
|
|
|
197,292 |
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
Costs and
expenses
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
Cost of sales
|
|
|
15,477 |
|
|
|
8,455 |
|
|
|
5,927 |
|
|
|
— |
|
|
|
6 |
|
|
|
(6,336) |
|
|
|
23,529 |
|
Cemetery
|
|
|
20,518 |
|
|
|
13,490 |
|
|
|
14,776 |
|
|
|
— |
|
|
|
— |
|
|
|
— |
|
|
|
48,784 |
|
Selling
|
|
|
24,486 |
|
|
|
11,176 |
|
|
|
11,142 |
|
|
|
— |
|
|
|
596 |
|
|
|
(9,155) |
|
|
|
38,245 |
|
General and
administrative
|
|
|
11,835 |
|
|
|
6,108 |
|
|
|
6,631 |
|
|
|
— |
|
|
|
17 |
|
|
|
— |
|
|
|
24,591 |
|
Corporate
overhead
|
|
|
— |
|
|
|
— |
|
|
|
— |
|
|
|
— |
|
|
|
24,379 |
|
|
|
— |
|
|
|
24,379 |
|
Depreciation and
amortization
|
|
|
1,448 |
|
|
|
782 |
|
|
|
1,157 |
|
|
|
1,654 |
|
|
|
3,804 |
|
|
|
— |
|
|
|
8,845 |
|
Funeral home
|
|
|
— |
|
|
|
— |
|
|
|
— |
|
|
|
19,937 |
|
|
|
— |
|
|
|
— |
|
|
|
19,937 |
|
Acquisition related
costs
|
|
|
— |
|
|
|
— |
|
|
|
— |
|
|
|
— |
|
|
|
5,715 |
|
|
|
— |
|
|
|
5,715 |
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
Total costs and
expenses
|
|
|
73,764 |
|
|
|
40,011 |
|
|
|
39,633 |
|
|
|
21,591 |
|
|
|
34,517 |
|
|
|
(15,491) |
|
|
|
194,025 |
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
Operating
profit
|
|
$ |
30,812 |
|
|
$ |
16,733 |
|
|
$ |
20,891 |
|
|
$ |
3,955 |
|
|
$ |
(34,507) |
|
|
$ |
(34,617) |
|
|
$ |
3,267 |
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
Total assets
|
|
$ |
381,322 |
|
|
$ |
266,745 |
|
|
$ |
361,694 |
|
|
$ |
49,461 |
|
|
$ |
86,370 |
|
|
$ |
— |
|
|
$ |
1,145,592 |
|
Amortization of cemetery
property
|
|
$ |
3,036 |
|
|
$ |
3,398 |
|
|
$ |
719 |
|
|
$ |
— |
|
|
$ |
— |
|
|
$ |
(235) |
|
|
$ |
6,918 |
|
Long lived asset
additions
|
|
$ |
3,079 |
|
|
$ |
3,703 |
|
|
$ |
68,609 |
|
|
$ |
8,441 |
|
|
$ |
188 |
|
|
$ |
— |
|
|
$ |
84,020 |
|
Goodwill
|
|
$ |
456 |
|
|
$ |
— |
|
|
$ |
11,801 |
|
|
$ |
5,896 |
|
|
$ |
— |
|
|
$ |
— |
|
|
$ |
18,153 |
|
Results of
individual business units are presented based on our management
accounting practices and management structure. There is no
comprehensive, authoritative body of guidance for management
accounting equivalent to accounting principles generally accepted
in the United States of America; therefore, the financial results
of individual business units are not necessarily comparable with
similar information for any other company. The management
accounting process uses assumptions and allocations to measure
performance of the business units. Methodologies are refined from
time to time as management accounting practices are enhanced and
businesses change. Revenues and associated expenses are not
deferred in accordance with SAB No. 104; therefore, the
deferral of these revenues and expenses is provided in the
adjustment column to reconcile the Company’s managerial
financial statements to those prepared in accordance with GAAP.
Pre-need sales revenues included within the sales category consist
primarily of the sale of burial lots, burial vaults, mausoleum
crypts, grave markers and memorials, and caskets. Management
accounting practices included in the Southeast, Northeast, and
Western Regions reflect these pre-need sales when contracts are
signed by the customer and accepted by the Company. Pre-need sales
reflected in the consolidated financial statements, prepared in
accordance with GAAP, recognize revenues for the sale of burial
lots and mausoleum crypts when the product is constructed and at
least 10% of the sales price is collected. With respect to the
other products, the consolidated financial statements prepared
under GAAP recognize sales revenues when the criteria for delivery
under SAB No. 104 are met. These criteria include, among other
things, purchase of the product, delivery and installation of the
product in the ground, and transfer of title to the customer. In
each case, costs are accrued in connection with the recognition of
revenues; therefore, the consolidated financial statements reflect
Deferred Cemetery Revenue, Net, and Deferred Selling and Obtaining
Costs on the consolidated balance sheet, whereas the
Company’s management accounting practices exclude these
items.
|