SEC Info - Iconic Brands, Inc. - ‘10-Q’ for 3/31/21

SEC Info℠

Home

Help

Please Sign In

Iconic Brands, Inc. – ‘10-Q’ for 3/31/21 – ‘EX-101.DEF’

On: Monday, 5/24/21, at 4:30pm ET · For: 3/31/21 · Accession #: 1477932-21-3568 · File #: 0-53162

  As Of               Filer                 Filing    For·On·As Docs:Size             Issuer                      Filing Agent

 5/24/21  Iconic Brands, Inc.               10-Q        3/31/21   59:3.7M                                   Discount Edgar/FA

Quarterly Report — Form 10-Q

Filing Table of Contents

Document/Exhibit                   Description                      Pages   Size 

 1: 10-Q        Quarterly Report                                    HTML    391K 
 2: EX-10.1     Promissory Note                                     HTML     35K 
 3: EX-31.1     Certification -- §302 - SOA'02                      HTML     21K 
 4: EX-32.1     Certification -- §906 - SOA'02                      HTML     17K 
11: R1          Cover                                               HTML     48K 
12: R2          Consolidated Balance Sheets                         HTML     91K 
13: R3          Consolidated Balance Sheets (Parenthetical)         HTML     51K 
14: R4          Consolidated Statements of Operations (Unaudited)   HTML     69K 
15: R5          Consolidated Statements of Changes in               HTML     60K 
                Stockholders' Equity (Unaudited)                                 
16: R6          Consolidated Statements of Cash Flows (Unaudited)   HTML     83K 
17: R7          Organization and Nature of Business                 HTML     20K 
18: R8          Summary of Significant Accounting Policies          HTML     32K 
19: R9          Discontinued Operations                             HTML     20K 
20: R10         Investment in Bivi Llc                              HTML     19K 
21: R11         Investment in Bellissima Spirits Llc                HTML     20K 
22: R12         United Spirits, Inc.                                HTML     37K 
23: R13         Inventories                                         HTML     27K 
24: R14         Accounts Payable and Accrued Expenses               HTML     23K 
25: R15         Notes Payable                                       HTML     21K 
26: R16         Capital Stock                                       HTML     62K 
27: R17         Income Taxes                                        HTML     33K 
28: R18         Commitments and Contingencies                       HTML     43K 
29: R19         Subsequent Events                                   HTML     19K 
30: R20         Summary of Significant Accounting Policies          HTML     65K 
                (Policies)                                                       
31: R21         United Spirits, Inc. (Tables)                       HTML     38K 
32: R22         Inventories (Tables)                                HTML     27K 
33: R23         Accounts Payable and Accrued Expenses (Tables)      HTML     23K 
34: R24         Notes Payable (Tables)                              HTML     20K 
35: R25         Capital Stock (Tables)                              HTML     41K 
36: R26         Income Taxes (Tables)                               HTML     33K 
37: R27         Commitments and Contingencies (Tables)              HTML     31K 
38: R28         Organization and Nature of Business (Details        HTML     23K 
                Narrative)                                                       
39: R29         Summary of Significant Accounting Policies          HTML     31K 
                (Details Narrative)                                              
40: R30         Discontinued Operations (Details Narrative)         HTML     47K 
41: R31         Investment in Bivi Llc (Details Narrative)          HTML     25K 
42: R32         Investment in Bellissima Spirits Llc (Details       HTML     27K 
                Narrative)                                                       
43: R33         United Spirits Inc (Details)                        HTML     72K 
44: R34         Inventories (Details)                               HTML     29K 
45: R35         Accounts Payable and Accrued Expenses (Details)     HTML     28K 
46: R36         Notes Payable (Details)                             HTML     18K 
47: R37         Capital Stock (Details)                             HTML     28K 
48: R38         Capital Stock (Details 1)                           HTML     42K 
49: R39         Capital Stock (Details Narrative)                   HTML    409K 
50: R40         Income Taxes (Details)                              HTML     25K 
51: R41         Income Taxes (Details 1)                            HTML     23K 
52: R42         Income Taxes (Details Narrative)                    HTML     17K 
53: R43         Commitments and Contingencies (Details)             HTML     20K 
54: R44         Commitments and Contingencies (Details 1)           HTML     25K 
55: R45         Commitments and Contingencies (Details Narrative)   HTML    107K 
56: R46         Subsequent Event (Details Narrative)                HTML     23K 
58: XML         IDEA XML File -- Filing Summary                      XML    102K 
57: EXCEL       IDEA Workbook of Financial Reports                  XLSX     71K 
 5: EX-101.INS  XBRL Instance -- icnb-20210331                       XML   1.02M 
 8: EX-101.CAL  XBRL Calculations -- icnb-20210331_cal               XML    109K 
10: EX-101.DEF  XBRL Definitions -- icnb-20210331_def                XML    521K 
 7: EX-101.LAB  XBRL Labels -- icnb-20210331_lab                     XML    766K 
 9: EX-101.PRE  XBRL Presentations -- icnb-20210331_pre              XML    669K 
 6: EX-101.SCH  XBRL Schema -- icnb-20210331                         XSD    172K 
59: ZIP         XBRL Zipped Folder -- 0001477932-21-003568-xbrl      Zip    109K

‘EX-101.DEF’ — XBRL Definitions — icnb-20210331_def

This Exhibit is an XBRL XML File.

<?xml version="1.0" standalone="yes" encoding="windows-1252"?>

<link:linkbase xmlns:xsi="http://www.w3.org/2001/XMLSchema-instance" xmlns:xlink="http://www.w3.org/1999/xlink" xmlns:link="http://www.xbrl.org/2003/linkbase" xmlns:xbrldt="http://xbrl.org/2005/xbrldt" xsi:schemaLocation="http://www.xbrl.org/2003/linkbase http://www.xbrl.org/2003/xbrl-linkbase-2003-12-31.xsd">

<link:roleRef roleURI="http://iconic.com/role/Cover" xlink:href="icnb-20210331.xsd#Cover" xlink:type="simple"/>

<link:roleRef roleURI="http://iconic.com/role/ConsolidatedBalanceSheets" xlink:href="icnb-20210331.xsd#ConsolidatedBalanceSheets" xlink:type="simple"/>

<link:roleRef roleURI="http://iconic.com/role/ConsolidatedBalanceSheetsParenthetical" xlink:href="icnb-20210331.xsd#ConsolidatedBalanceSheetsParenthetical" xlink:type="simple"/>

<link:roleRef roleURI="http://iconic.com/role/ConsolidatedStatementsOfOperationsUnaudited" xlink:href="icnb-20210331.xsd#ConsolidatedStatementsOfOperationsUnaudited" xlink:type="simple"/>

<link:roleRef roleURI="http://iconic.com/role/ConsolidatedStatementsOfChangesInStockholdersEquityUnaudited" xlink:href="icnb-20210331.xsd#ConsolidatedStatementsOfChangesInStockholdersEquityUnaudited" xlink:type="simple"/>

<link:roleRef roleURI="http://iconic.com/role/ConsolidatedStatementsOfCashFlowsUnaudited" xlink:href="icnb-20210331.xsd#ConsolidatedStatementsOfCashFlowsUnaudited" xlink:type="simple"/>

<link:roleRef roleURI="http://iconic.com/role/OrganizationAndNatureOfBusiness" xlink:href="icnb-20210331.xsd#OrganizationAndNatureOfBusiness" xlink:type="simple"/>

<link:roleRef roleURI="http://iconic.com/role/SummaryOfSignificantAccountingPolicies" xlink:href="icnb-20210331.xsd#SummaryOfSignificantAccountingPolicies" xlink:type="simple"/>

<link:roleRef roleURI="http://iconic.com/role/DiscontinuedOperations" xlink:href="icnb-20210331.xsd#DiscontinuedOperations" xlink:type="simple"/>

<link:roleRef roleURI="http://iconic.com/role/InvestmentInBiviLlc" xlink:href="icnb-20210331.xsd#InvestmentInBiviLlc" xlink:type="simple"/>

<link:roleRef roleURI="http://iconic.com/role/InvestmentInBellissimaSpiritsLlc" xlink:href="icnb-20210331.xsd#InvestmentInBellissimaSpiritsLlc" xlink:type="simple"/>

<link:roleRef roleURI="http://iconic.com/role/UnitedSpiritsInc" xlink:href="icnb-20210331.xsd#UnitedSpiritsInc" xlink:type="simple"/>

<link:roleRef roleURI="http://iconic.com/role/INVENTORIES" xlink:href="icnb-20210331.xsd#INVENTORIES" xlink:type="simple"/>

<link:roleRef roleURI="http://iconic.com/role/AccountsPayableAndAccruedExpenses" xlink:href="icnb-20210331.xsd#AccountsPayableAndAccruedExpenses" xlink:type="simple"/>

<link:roleRef roleURI="http://iconic.com/role/NotesPayable" xlink:href="icnb-20210331.xsd#NotesPayable" xlink:type="simple"/>

<link:roleRef roleURI="http://iconic.com/role/CapitalStock" xlink:href="icnb-20210331.xsd#CapitalStock" xlink:type="simple"/>

<link:roleRef roleURI="http://iconic.com/role/IncomeTaxes" xlink:href="icnb-20210331.xsd#IncomeTaxes" xlink:type="simple"/>

<link:roleRef roleURI="http://iconic.com/role/CommitmentsAndContingencies" xlink:href="icnb-20210331.xsd#CommitmentsAndContingencies" xlink:type="simple"/>

<link:roleRef roleURI="http://iconic.com/role/SubsequentEvents" xlink:href="icnb-20210331.xsd#SubsequentEvents" xlink:type="simple"/>

<link:roleRef roleURI="http://iconic.com/role/SummaryOfSignificantAccountingPoliciesPolicies" xlink:href="icnb-20210331.xsd#SummaryOfSignificantAccountingPoliciesPolicies" xlink:type="simple"/>

<link:roleRef roleURI="http://iconic.com/role/UnitedSpiritsIncTables" xlink:href="icnb-20210331.xsd#UnitedSpiritsIncTables" xlink:type="simple"/>

<link:roleRef roleURI="http://iconic.com/role/InventoriesTables" xlink:href="icnb-20210331.xsd#InventoriesTables" xlink:type="simple"/>

<link:roleRef roleURI="http://iconic.com/role/AccountsPayableAndAccruedExpensesTables" xlink:href="icnb-20210331.xsd#AccountsPayableAndAccruedExpensesTables" xlink:type="simple"/>

<link:roleRef roleURI="http://iconic.com/role/NotesPayableTables" xlink:href="icnb-20210331.xsd#NotesPayableTables" xlink:type="simple"/>

<link:roleRef roleURI="http://iconic.com/role/CapitalStockTables" xlink:href="icnb-20210331.xsd#CapitalStockTables" xlink:type="simple"/>

<link:roleRef roleURI="http://iconic.com/role/IncomeTaxesTables" xlink:href="icnb-20210331.xsd#IncomeTaxesTables" xlink:type="simple"/>

<link:roleRef roleURI="http://iconic.com/role/CommitmentsAndContingenciesTables" xlink:href="icnb-20210331.xsd#CommitmentsAndContingenciesTables" xlink:type="simple"/>

<link:roleRef roleURI="http://iconic.com/role/OrganizationAndNatureOfBusinessDetailsNarrative" xlink:href="icnb-20210331.xsd#OrganizationAndNatureOfBusinessDetailsNarrative" xlink:type="simple"/>

<link:roleRef roleURI="http://iconic.com/role/SummaryOfSignificantAccountingPoliciesDetailsNarrative" xlink:href="icnb-20210331.xsd#SummaryOfSignificantAccountingPoliciesDetailsNarrative" xlink:type="simple"/>

<link:roleRef roleURI="http://iconic.com/role/DiscontinuedOperationsDetailsNarrative" xlink:href="icnb-20210331.xsd#DiscontinuedOperationsDetailsNarrative" xlink:type="simple"/>

<link:roleRef roleURI="http://iconic.com/role/InvestmentInBiviLlcDetailsNarrative" xlink:href="icnb-20210331.xsd#InvestmentInBiviLlcDetailsNarrative" xlink:type="simple"/>

<link:roleRef roleURI="http://iconic.com/role/InvestmentInBellissimaSpiritsLlcDetailsNarrative" xlink:href="icnb-20210331.xsd#InvestmentInBellissimaSpiritsLlcDetailsNarrative" xlink:type="simple"/>

<link:roleRef roleURI="http://iconic.com/role/UnitedSpiritsIncDetails" xlink:href="icnb-20210331.xsd#UnitedSpiritsIncDetails" xlink:type="simple"/>

<link:roleRef roleURI="http://iconic.com/role/InventoriesDetails" xlink:href="icnb-20210331.xsd#InventoriesDetails" xlink:type="simple"/>

<link:roleRef roleURI="http://iconic.com/role/AccountsPayableAndAccruedExpensesDetails" xlink:href="icnb-20210331.xsd#AccountsPayableAndAccruedExpensesDetails" xlink:type="simple"/>

<link:roleRef roleURI="http://iconic.com/role/NotesPayableDetails" xlink:href="icnb-20210331.xsd#NotesPayableDetails" xlink:type="simple"/>

<link:roleRef roleURI="http://iconic.com/role/CapitalStockDetails" xlink:href="icnb-20210331.xsd#CapitalStockDetails" xlink:type="simple"/>

<link:roleRef roleURI="http://iconic.com/role/CapitalStockDetails1" xlink:href="icnb-20210331.xsd#CapitalStockDetails1" xlink:type="simple"/>

<link:roleRef roleURI="http://iconic.com/role/CapitalStockDetailsNarrative" xlink:href="icnb-20210331.xsd#CapitalStockDetailsNarrative" xlink:type="simple"/>

<link:roleRef roleURI="http://iconic.com/role/IncomeTaxesDetails" xlink:href="icnb-20210331.xsd#IncomeTaxesDetails" xlink:type="simple"/>

<link:roleRef roleURI="http://iconic.com/role/IncomeTaxesDetails1" xlink:href="icnb-20210331.xsd#IncomeTaxesDetails1" xlink:type="simple"/>

<link:roleRef roleURI="http://iconic.com/role/IncomeTaxesDetailsNarrative" xlink:href="icnb-20210331.xsd#IncomeTaxesDetailsNarrative" xlink:type="simple"/>

<link:roleRef roleURI="http://iconic.com/role/CommitmentsAndContingenciesDetails" xlink:href="icnb-20210331.xsd#CommitmentsAndContingenciesDetails" xlink:type="simple"/>

<link:roleRef roleURI="http://iconic.com/role/CommitmentsAndContingenciesDetails1" xlink:href="icnb-20210331.xsd#CommitmentsAndContingenciesDetails1" xlink:type="simple"/>

<link:roleRef roleURI="http://iconic.com/role/CommitmentsAndContingenciesDetailsNarrative" xlink:href="icnb-20210331.xsd#CommitmentsAndContingenciesDetailsNarrative" xlink:type="simple"/>

<link:roleRef roleURI="http://iconic.com/role/SubsequentEventDetailsNarrative" xlink:href="icnb-20210331.xsd#SubsequentEventDetailsNarrative" xlink:type="simple"/>

<link:arcroleRef xlink:type="simple" xlink:href="http://www.xbrl.org/2005/xbrldt-2005.xsd#hypercube-dimension" arcroleURI="http://xbrl.org/int/dim/arcrole/hypercube-dimension"/>

<link:arcroleRef xlink:type="simple" xlink:href="http://www.xbrl.org/2005/xbrldt-2005.xsd#dimension-domain" arcroleURI="http://xbrl.org/int/dim/arcrole/dimension-domain"/>

<link:arcroleRef xlink:type="simple" xlink:href="http://www.xbrl.org/2005/xbrldt-2005.xsd#domain-member" arcroleURI="http://xbrl.org/int/dim/arcrole/domain-member"/>

<link:arcroleRef xlink:type="simple" xlink:href="http://www.xbrl.org/2005/xbrldt-2005.xsd#all" arcroleURI="http://xbrl.org/int/dim/arcrole/all"/>

<link:arcroleRef xlink:type="simple" xlink:href="http://www.xbrl.org/2005/xbrldt-2005.xsd#notAll" arcroleURI="http://xbrl.org/int/dim/arcrole/notAll"/>

<link:arcroleRef xlink:type="simple" xlink:href="http://www.xbrl.org/2005/xbrldt-2005.xsd#dimension-default" arcroleURI="http://xbrl.org/int/dim/arcrole/dimension-default"/>

<link:definitionLink xlink:type="extended" xlink:role="http://iconic.com/role/Cover" xlink:title="00000001 - Document - Cover Page Information">

<link:loc xlink:type="locator" xlink:href="https://xbrl.sec.gov/dei/2019/dei-2019-01-31.xsd#dei_CoverAbstract" xlink:label="loc_deiCover"/>

</link:definitionLink>

<link:definitionLink xlink:type="extended" xlink:role="http://iconic.com/role/ConsolidatedBalanceSheets" xlink:title="000002 - Statement - Consolidated Balance Sheets">

<link:loc xlink:type="locator" xlink:href="http://xbrl.fasb.org/us-gaap/2019/elts/us-gaap-2019-01-31.xsd#us-gaap_StatementLineItems" xlink:label="loc_us-gaapStatementLineItems"/>

<link:loc xlink:type="locator" xlink:href="http://xbrl.fasb.org/us-gaap/2019/elts/us-gaap-2019-01-31.xsd#us-gaap_StatementTable" xlink:label="loc_us-gaapStatementTable"/>

<link:definitionArc xlink:type="arc" xlink:arcrole="http://xbrl.org/int/dim/arcrole/all" xlink:from="loc_us-gaapStatementLineItems" xlink:to="loc_us-gaapStatementTable" order="2000" xbrldt:contextElement="segment" xbrldt:closed="true"/>

<link:loc xlink:type="locator" xlink:href="http://xbrl.fasb.org/us-gaap/2019/elts/us-gaap-2019-01-31.xsd#us-gaap_StatementClassOfStockAxis" xlink:label="loc_us-gaapStatementClassOfStockAxis"/>

<link:definitionArc xlink:type="arc" xlink:arcrole="http://xbrl.org/int/dim/arcrole/hypercube-dimension" xlink:from="loc_us-gaapStatementTable" xlink:to="loc_us-gaapStatementClassOfStockAxis" order="20"/>

<link:loc xlink:type="locator" xlink:href="http://xbrl.fasb.org/us-gaap/2019/elts/us-gaap-2019-01-31.xsd#us-gaap_ClassOfStockDomain" xlink:label="loc_us-gaapClassOfStockDomain"/>

<link:definitionArc xlink:type="arc" xlink:arcrole="http://xbrl.org/int/dim/arcrole/dimension-domain" xlink:from="loc_us-gaapStatementClassOfStockAxis" xlink:to="loc_us-gaapClassOfStockDomain" order="30"/>

<link:loc xlink:type="locator" xlink:href="http://xbrl.fasb.org/us-gaap/2019/elts/us-gaap-2019-01-31.xsd#us-gaap_ClassOfStockDomain" xlink:label="loc_us-gaapClassOfStockDomain_10"/>

<link:definitionArc xlink:type="arc" xlink:arcrole="http://xbrl.org/int/dim/arcrole/dimension-default" xlink:from="loc_us-gaapStatementClassOfStockAxis" xlink:to="loc_us-gaapClassOfStockDomain_10" order="40" xbrldt:contextElement="segment"/>

<link:loc xlink:type="locator" xlink:href="http://xbrl.fasb.org/us-gaap/2019/elts/us-gaap-2019-01-31.xsd#us-gaap_SeriesAPreferredStockMember" xlink:label="loc_us-gaapSeriesAPreferredStockMember"/>

<link:definitionArc xlink:type="arc" xlink:arcrole="http://xbrl.org/int/dim/arcrole/domain-member" xlink:from="loc_us-gaapClassOfStockDomain" xlink:to="loc_us-gaapSeriesAPreferredStockMember" order="21"/>

<link:loc xlink:type="locator" xlink:href="icnb-20210331.xsd#icnb_PreferredStockSeriesEMember" xlink:label="loc_icnbPreferredStockSeriesEMember"/>

<link:loc xlink:type="locator" xlink:href="http://xbrl.fasb.org/us-gaap/2019/elts/us-gaap-2019-01-31.xsd#us-gaap_SeriesFPreferredStockMember" xlink:label="loc_us-gaapSeriesFPreferredStockMember"/>

<link:loc xlink:type="locator" xlink:href="http://xbrl.fasb.org/us-gaap/2019/elts/us-gaap-2019-01-31.xsd#us-gaap_SeriesGPreferredStockMember" xlink:label="loc_us-gaapSeriesGPreferredStockMember"/>

<link:loc xlink:type="locator" xlink:href="http://xbrl.fasb.org/us-gaap/2019/elts/us-gaap-2019-01-31.xsd#us-gaap_AssetsAbstract" xlink:label="loc_us-gaapAssetsAbstract"/>

<link:definitionArc xlink:type="arc" xlink:arcrole="http://xbrl.org/int/dim/arcrole/domain-member" xlink:from="loc_us-gaapStatementLineItems" xlink:to="loc_us-gaapAssetsAbstract" order="1"/>

<link:loc xlink:type="locator" xlink:href="http://xbrl.fasb.org/us-gaap/2019/elts/us-gaap-2019-01-31.xsd#us-gaap_AssetsCurrentAbstract" xlink:label="loc_us-gaapAssetsCurrentAbstract"/>

<link:loc xlink:type="locator" xlink:href="http://xbrl.fasb.org/us-gaap/2019/elts/us-gaap-2019-01-31.xsd#us-gaap_CashAndCashEquivalentsAtCarryingValue" xlink:label="loc_us-gaapCashAndCashEquivalentsAtCarryingValue"/>

<link:loc xlink:type="locator" xlink:href="http://xbrl.fasb.org/us-gaap/2019/elts/us-gaap-2019-01-31.xsd#us-gaap_AccountsReceivableNetCurrent" xlink:label="loc_us-gaapAccountsReceivableNetCurrent"/>

<link:loc xlink:type="locator" xlink:href="http://xbrl.fasb.org/us-gaap/2019/elts/us-gaap-2019-01-31.xsd#us-gaap_InventoryNet" xlink:label="loc_us-gaapInventoryNet"/>

<link:definitionArc xlink:type="arc" xlink:arcrole="http://xbrl.org/int/dim/arcrole/domain-member" xlink:from="loc_us-gaapStatementLineItems" xlink:to="loc_us-gaapInventoryNet" order="5"/>

<link:loc xlink:type="locator" xlink:href="http://xbrl.fasb.org/us-gaap/2019/elts/us-gaap-2019-01-31.xsd#us-gaap_AssetsCurrent" xlink:label="loc_us-gaapAssetsCurrent"/>

<link:definitionArc xlink:type="arc" xlink:arcrole="http://xbrl.org/int/dim/arcrole/domain-member" xlink:from="loc_us-gaapStatementLineItems" xlink:to="loc_us-gaapAssetsCurrent" order="6"/>

<link:loc xlink:type="locator" xlink:href="http://xbrl.fasb.org/us-gaap/2019/elts/us-gaap-2019-01-31.xsd#us-gaap_FinanceLeaseRightOfUseAsset" xlink:label="loc_us-gaapFinanceLeaseRightOfUseAsset"/>

<link:loc xlink:type="locator" xlink:href="http://xbrl.fasb.org/us-gaap/2019/elts/us-gaap-2019-01-31.xsd#us-gaap_PropertyPlantAndEquipmentNet" xlink:label="loc_us-gaapPropertyPlantAndEquipmentNet"/>

<link:loc xlink:type="locator" xlink:href="http://xbrl.fasb.org/us-gaap/2019/elts/us-gaap-2019-01-31.xsd#us-gaap_Assets" xlink:label="loc_us-gaapAssets"/>

<link:definitionArc xlink:type="arc" xlink:arcrole="http://xbrl.org/int/dim/arcrole/domain-member" xlink:from="loc_us-gaapStatementLineItems" xlink:to="loc_us-gaapAssets" order="9"/>

<link:loc xlink:type="locator" xlink:href="http://xbrl.fasb.org/us-gaap/2019/elts/us-gaap-2019-01-31.xsd#us-gaap_LiabilitiesAndStockholdersEquityAbstract" xlink:label="loc_us-gaapLiabilitiesAndStockholdersEquityAbstract"/>

<link:loc xlink:type="locator" xlink:href="http://xbrl.fasb.org/us-gaap/2019/elts/us-gaap-2019-01-31.xsd#us-gaap_LiabilitiesCurrentAbstract" xlink:label="loc_us-gaapLiabilitiesCurrentAbstract"/>

<link:loc xlink:type="locator" xlink:href="http://xbrl.fasb.org/us-gaap/2019/elts/us-gaap-2019-01-31.xsd#us-gaap_OperatingLeaseLiabilityCurrent" xlink:label="loc_us-gaapOperatingLeaseLiabilityCurrent"/>

<link:loc xlink:type="locator" xlink:href="http://xbrl.fasb.org/us-gaap/2019/elts/us-gaap-2019-01-31.xsd#us-gaap_AccountsPayableAndAccruedLiabilitiesCurrent" xlink:label="loc_us-gaapAccountsPayableAndAccruedLiabilitiesCurrent"/>

<link:loc xlink:type="locator" xlink:href="http://xbrl.fasb.org/us-gaap/2019/elts/us-gaap-2019-01-31.xsd#us-gaap_DueToAffiliateCurrent" xlink:label="loc_us-gaapDueToAffiliateCurrent"/>

<link:loc xlink:type="locator" xlink:href="http://xbrl.fasb.org/us-gaap/2019/elts/us-gaap-2019-01-31.xsd#us-gaap_NotesPayableCurrent" xlink:label="loc_us-gaapNotesPayableCurrent"/>

<link:loc xlink:type="locator" xlink:href="http://xbrl.fasb.org/us-gaap/2019/elts/us-gaap-2019-01-31.xsd#us-gaap_LiabilitiesCurrent" xlink:label="loc_us-gaapLiabilitiesCurrent"/>

<link:loc xlink:type="locator" xlink:href="http://xbrl.fasb.org/us-gaap/2019/elts/us-gaap-2019-01-31.xsd#us-gaap_OperatingLeaseLiabilityNoncurrent" xlink:label="loc_us-gaapOperatingLeaseLiabilityNoncurrent"/>

<link:loc xlink:type="locator" xlink:href="http://xbrl.fasb.org/us-gaap/2019/elts/us-gaap-2019-01-31.xsd#us-gaap_Liabilities" xlink:label="loc_us-gaapLiabilities"/>

<link:definitionArc xlink:type="arc" xlink:arcrole="http://xbrl.org/int/dim/arcrole/domain-member" xlink:from="loc_us-gaapStatementLineItems" xlink:to="loc_us-gaapLiabilities" order="18"/>

<link:loc xlink:type="locator" xlink:href="http://xbrl.fasb.org/us-gaap/2019/elts/us-gaap-2019-01-31.xsd#us-gaap_CommitmentsAndContingencies" xlink:label="loc_us-gaapCommitmentsAndContingencies"/>

<link:loc xlink:type="locator" xlink:href="http://xbrl.fasb.org/us-gaap/2019/elts/us-gaap-2019-01-31.xsd#us-gaap_StockholdersEquityAbstract" xlink:label="loc_us-gaapStockholdersEquityAbstract"/>

<link:loc xlink:type="locator" xlink:href="http://xbrl.fasb.org/us-gaap/2019/elts/us-gaap-2019-01-31.xsd#us-gaap_PreferredStockValue" xlink:label="loc_us-gaapPreferredStockValue"/>

<link:loc xlink:type="locator" xlink:href="http://xbrl.fasb.org/us-gaap/2019/elts/us-gaap-2019-01-31.xsd#us-gaap_CommonStockValue" xlink:label="loc_us-gaapCommonStockValue"/>

<link:loc xlink:type="locator" xlink:href="http://xbrl.fasb.org/us-gaap/2019/elts/us-gaap-2019-01-31.xsd#us-gaap_TreasuryStockValue" xlink:label="loc_us-gaapTreasuryStockValue"/>

<link:loc xlink:type="locator" xlink:href="http://xbrl.fasb.org/us-gaap/2019/elts/us-gaap-2019-01-31.xsd#us-gaap_AdditionalPaidInCapital" xlink:label="loc_us-gaapAdditionalPaidInCapital"/>

<link:loc xlink:type="locator" xlink:href="http://xbrl.fasb.org/us-gaap/2019/elts/us-gaap-2019-01-31.xsd#us-gaap_RetainedEarningsAccumulatedDeficit" xlink:label="loc_us-gaapRetainedEarningsAccumulatedDeficit"/>

<link:loc xlink:type="locator" xlink:href="http://xbrl.fasb.org/us-gaap/2019/elts/us-gaap-2019-01-31.xsd#us-gaap_StockholdersEquityIncludingPortionAttributableToNoncontrollingInterest" xlink:label="loc_us-gaapStockholdersEquityIncludingPortionAttributableToNoncontrollingInterest"/>

<link:loc xlink:type="locator" xlink:href="http://xbrl.fasb.org/us-gaap/2019/elts/us-gaap-2019-01-31.xsd#us-gaap_NoncontrollingInterestInVariableInterestEntity" xlink:label="loc_us-gaapNoncontrollingInterestInVariableInterestEntity"/>

<link:loc xlink:type="locator" xlink:href="http://xbrl.fasb.org/us-gaap/2019/elts/us-gaap-2019-01-31.xsd#us-gaap_StockholdersEquity" xlink:label="loc_us-gaapStockholdersEquity"/>

<link:loc xlink:type="locator" xlink:href="http://xbrl.fasb.org/us-gaap/2019/elts/us-gaap-2019-01-31.xsd#us-gaap_LiabilitiesAndStockholdersEquity" xlink:label="loc_us-gaapLiabilitiesAndStockholdersEquity"/>

</link:definitionLink>

<link:definitionLink xlink:type="extended" xlink:role="http://iconic.com/role/ConsolidatedBalanceSheetsParenthetical" xlink:title="000003 - Statement - Consolidated Balance Sheets (Parenthetical)">

<link:loc xlink:type="locator" xlink:href="http://xbrl.fasb.org/us-gaap/2019/elts/us-gaap-2019-01-31.xsd#us-gaap_StatementLineItems" xlink:label="loc_us-gaapStatementLineItems"/>

<link:loc xlink:type="locator" xlink:href="http://xbrl.fasb.org/us-gaap/2019/elts/us-gaap-2019-01-31.xsd#us-gaap_StatementTable" xlink:label="loc_us-gaapStatementTable"/>

<link:loc xlink:type="locator" xlink:href="http://xbrl.fasb.org/us-gaap/2019/elts/us-gaap-2019-01-31.xsd#us-gaap_ClassOfStockDomain" xlink:label="loc_us-gaapClassOfStockDomain"/>

<link:loc xlink:type="locator" xlink:href="http://xbrl.fasb.org/us-gaap/2019/elts/us-gaap-2019-01-31.xsd#us-gaap_ClassOfStockDomain" xlink:label="loc_us-gaapClassOfStockDomain_10"/>

<link:loc xlink:type="locator" xlink:href="icnb-20210331.xsd#icnb_PreferredStockSeriesFMember" xlink:label="loc_icnbPreferredStockSeriesFMember"/>

<link:loc xlink:type="locator" xlink:href="icnb-20210331.xsd#icnb_PreferredStockSeriesGMember" xlink:label="loc_icnbPreferredStockSeriesGMember"/>

<link:loc xlink:type="locator" xlink:href="icnb-20210331.xsd#icnb_PreferredStockSeriesAMember" xlink:label="loc_icnbPreferredStockSeriesAMember"/>

<link:loc xlink:type="locator" xlink:href="icnb-20210331.xsd#icnb_PreferredStockSeriesEMember" xlink:label="loc_icnbPreferredStockSeriesEMember"/>

<link:loc xlink:type="locator" xlink:href="http://xbrl.fasb.org/us-gaap/2019/elts/us-gaap-2019-01-31.xsd#us-gaap_AllowanceForDoubtfulAccountsReceivable" xlink:label="loc_us-gaapAllowanceForDoubtfulAccountsReceivable"/>

<link:loc xlink:type="locator" xlink:href="http://xbrl.fasb.org/us-gaap/2019/elts/us-gaap-2019-01-31.xsd#us-gaap_AccumulatedDepreciationDepletionAndAmortizationPropertyPlantAndEquipment" xlink:label="loc_us-gaapAccumulatedDepreciationDepletionAndAmortizationPropertyPlantAndEquipment"/>

<link:loc xlink:type="locator" xlink:href="http://xbrl.fasb.org/us-gaap/2019/elts/us-gaap-2019-01-31.xsd#us-gaap_CommonStockParOrStatedValuePerShare" xlink:label="loc_us-gaapCommonStockParOrStatedValuePerShare"/>

<link:loc xlink:type="locator" xlink:href="http://xbrl.fasb.org/us-gaap/2019/elts/us-gaap-2019-01-31.xsd#us-gaap_CommonStockSharesAuthorized" xlink:label="loc_us-gaapCommonStockSharesAuthorized"/>

<link:loc xlink:type="locator" xlink:href="http://xbrl.fasb.org/us-gaap/2019/elts/us-gaap-2019-01-31.xsd#us-gaap_CommonStockSharesIssued" xlink:label="loc_us-gaapCommonStockSharesIssued"/>

<link:loc xlink:type="locator" xlink:href="http://xbrl.fasb.org/us-gaap/2019/elts/us-gaap-2019-01-31.xsd#us-gaap_CommonStockSharesOutstanding" xlink:label="loc_us-gaapCommonStockSharesOutstanding"/>

<link:loc xlink:type="locator" xlink:href="http://xbrl.fasb.org/us-gaap/2019/elts/us-gaap-2019-01-31.xsd#us-gaap_PreferredStockParOrStatedValuePerShare" xlink:label="loc_us-gaapPreferredStockParOrStatedValuePerShare"/>

<link:loc xlink:type="locator" xlink:href="http://xbrl.fasb.org/us-gaap/2019/elts/us-gaap-2019-01-31.xsd#us-gaap_PreferredStockSharesAuthorized" xlink:label="loc_us-gaapPreferredStockSharesAuthorized"/>

<link:loc xlink:type="locator" xlink:href="http://xbrl.fasb.org/us-gaap/2019/elts/us-gaap-2019-01-31.xsd#us-gaap_TreasuryStockCommonShares" xlink:label="loc_us-gaapTreasuryStockCommonShares"/>

<link:loc xlink:type="locator" xlink:href="http://xbrl.fasb.org/us-gaap/2019/elts/us-gaap-2019-01-31.xsd#us-gaap_PreferredStockSharesIssued" xlink:label="loc_us-gaapPreferredStockSharesIssued"/>

<link:loc xlink:type="locator" xlink:href="http://xbrl.fasb.org/us-gaap/2019/elts/us-gaap-2019-01-31.xsd#us-gaap_PreferredStockSharesOutstanding" xlink:label="loc_us-gaapPreferredStockSharesOutstanding"/>

</link:definitionLink>

<link:definitionLink xlink:type="extended" xlink:role="http://iconic.com/role/ConsolidatedStatementsOfOperationsUnaudited" xlink:title="000004 - Statement - Consolidated Statements of Operations (Unaudited)"/>

<link:definitionLink xlink:type="extended" xlink:role="http://iconic.com/role/ConsolidatedStatementsOfChangesInStockholdersEquityUnaudited" xlink:title="000005 - Statement - Consolidated Statements of Changes in Stockholders' Equity (Unaudited)">

<link:loc xlink:type="locator" xlink:href="http://xbrl.fasb.org/us-gaap/2019/elts/us-gaap-2019-01-31.xsd#us-gaap_StatementLineItems" xlink:label="loc_us-gaapStatementLineItems"/>

<link:loc xlink:type="locator" xlink:href="http://xbrl.fasb.org/us-gaap/2019/elts/us-gaap-2019-01-31.xsd#us-gaap_StatementTable" xlink:label="loc_us-gaapStatementTable"/>

<link:loc xlink:type="locator" xlink:href="http://xbrl.fasb.org/us-gaap/2019/elts/us-gaap-2019-01-31.xsd#us-gaap_ClassOfStockDomain" xlink:label="loc_us-gaapClassOfStockDomain"/>

<link:loc xlink:type="locator" xlink:href="http://xbrl.fasb.org/us-gaap/2019/elts/us-gaap-2019-01-31.xsd#us-gaap_ClassOfStockDomain" xlink:label="loc_us-gaapClassOfStockDomain_10"/>

<link:loc xlink:type="locator" xlink:href="http://xbrl.fasb.org/us-gaap/2019/elts/us-gaap-2019-01-31.xsd#us-gaap_StatementEquityComponentsAxis" xlink:label="loc_us-gaapStatementEquityComponentsAxis"/>

<link:loc xlink:type="locator" xlink:href="http://xbrl.fasb.org/us-gaap/2019/elts/us-gaap-2019-01-31.xsd#us-gaap_EquityComponentDomain" xlink:label="loc_us-gaapEquityComponentDomain"/>

<link:definitionArc xlink:type="arc" xlink:arcrole="http://xbrl.org/int/dim/arcrole/dimension-domain" xlink:from="loc_us-gaapStatementEquityComponentsAxis" xlink:to="loc_us-gaapEquityComponentDomain" order="40"/>

<link:loc xlink:type="locator" xlink:href="http://xbrl.fasb.org/us-gaap/2019/elts/us-gaap-2019-01-31.xsd#us-gaap_EquityComponentDomain" xlink:label="loc_us-gaapEquityComponentDomain_10"/>

<link:definitionArc xlink:type="arc" xlink:arcrole="http://xbrl.org/int/dim/arcrole/dimension-default" xlink:from="loc_us-gaapStatementEquityComponentsAxis" xlink:to="loc_us-gaapEquityComponentDomain_10" order="50" xbrldt:contextElement="segment"/>

<link:loc xlink:type="locator" xlink:href="icnb-20210331.xsd#icnb_SeriesEPreferredStocksMember" xlink:label="loc_icnbSeriesEPreferredStocksMember"/>

<link:definitionArc xlink:type="arc" xlink:arcrole="http://xbrl.org/int/dim/arcrole/domain-member" xlink:from="loc_us-gaapEquityComponentDomain" xlink:to="loc_icnbSeriesEPreferredStocksMember" order="34"/>

<link:loc xlink:type="locator" xlink:href="http://xbrl.fasb.org/us-gaap/2019/elts/us-gaap-2019-01-31.xsd#us-gaap_CommonStockMember" xlink:label="loc_us-gaapCommonStockMember"/>

<link:loc xlink:type="locator" xlink:href="http://xbrl.fasb.org/us-gaap/2019/elts/us-gaap-2019-01-31.xsd#us-gaap_TreasuryStockMember" xlink:label="loc_us-gaapTreasuryStockMember"/>

<link:loc xlink:type="locator" xlink:href="http://xbrl.fasb.org/us-gaap/2019/elts/us-gaap-2019-01-31.xsd#us-gaap_AdditionalPaidInCapitalMember" xlink:label="loc_us-gaapAdditionalPaidInCapitalMember"/>

<link:loc xlink:type="locator" xlink:href="http://xbrl.fasb.org/us-gaap/2019/elts/us-gaap-2019-01-31.xsd#us-gaap_NoncontrollingInterestMember" xlink:label="loc_us-gaapNoncontrollingInterestMember"/>

<link:loc xlink:type="locator" xlink:href="http://xbrl.fasb.org/us-gaap/2019/elts/us-gaap-2019-01-31.xsd#us-gaap_RetainedEarningsMember" xlink:label="loc_us-gaapRetainedEarningsMember"/>

<link:loc xlink:type="locator" xlink:href="http://xbrl.fasb.org/us-gaap/2019/elts/us-gaap-2019-01-31.xsd#us-gaap_SharesIssued" xlink:label="loc_us-gaapSharesIssued"/>

<link:definitionArc xlink:type="arc" xlink:arcrole="http://xbrl.org/int/dim/arcrole/domain-member" xlink:from="loc_us-gaapStatementLineItems" xlink:to="loc_us-gaapSharesIssued" order="1"/>

<link:loc xlink:type="locator" xlink:href="http://xbrl.fasb.org/us-gaap/2019/elts/us-gaap-2019-01-31.xsd#us-gaap_StockholdersEquity" xlink:label="loc_us-gaapStockholdersEquity"/>

<link:loc xlink:type="locator" xlink:href="icnb-20210331.xsd#icnb_SaleOfSeriesGPreferredStockAndWarrantsShares" xlink:label="loc_icnbSaleOfSeriesGPreferredStockAndWarrantsShares"/>

<link:loc xlink:type="locator" xlink:href="icnb-20210331.xsd#icnb_SaleOfSeriesGPreferredStockAndWarrantsAmount" xlink:label="loc_icnbSaleOfSeriesGPreferredStockAndWarrantsAmount"/>

<link:loc xlink:type="locator" xlink:href="icnb-20210331.xsd#icnb_PlacementAgentFeesAndStockBasedCompensationShares" xlink:label="loc_icnbPlacementAgentFeesAndStockBasedCompensationShares"/>

<link:loc xlink:type="locator" xlink:href="icnb-20210331.xsd#icnb_PlacementAgentFeesAndStockBasedCompensationAmount" xlink:label="loc_icnbPlacementAgentFeesAndStockBasedCompensationAmount"/>

<link:loc xlink:type="locator" xlink:href="icnb-20210331.xsd#icnb_IssuanceOfCommonStockInExchangeForSeriesEPreferredStockShares" xlink:label="loc_icnbIssuanceOfCommonStockInExchangeForSeriesEPreferredStockShares"/>

<link:loc xlink:type="locator" xlink:href="icnb-20210331.xsd#icnb_IssuanceOfCommonStockInExchangeForSeriesEPreferredStockAmount" xlink:label="loc_icnbIssuanceOfCommonStockInExchangeForSeriesEPreferredStockAmount"/>

<link:loc xlink:type="locator" xlink:href="icnb-20210331.xsd#icnb_IssuanceOfCommonStockInExchangeForSeriesFPreferredStockShares" xlink:label="loc_icnbIssuanceOfCommonStockInExchangeForSeriesFPreferredStockShares"/>

<link:loc xlink:type="locator" xlink:href="icnb-20210331.xsd#icnb_IssuanceOfCommonStockInExchangeForSeriesFPreferredStockAmount" xlink:label="loc_icnbIssuanceOfCommonStockInExchangeForSeriesFPreferredStockAmount"/>

<link:loc xlink:type="locator" xlink:href="icnb-20210331.xsd#icnb_IssuanceOfCommonStockInExchangeForServicesRenderedAndToBeRenderedShares" xlink:label="loc_icnbIssuanceOfCommonStockInExchangeForServicesRenderedAndToBeRenderedShares"/>

<link:loc xlink:type="locator" xlink:href="icnb-20210331.xsd#icnb_IssuanceOfCommonStockInExchangeForServicesRenderedAndToBeRenderedAmount" xlink:label="loc_icnbIssuanceOfCommonStockInExchangeForServicesRenderedAndToBeRenderedAmount"/>

<link:loc xlink:type="locator" xlink:href="http://xbrl.fasb.org/us-gaap/2019/elts/us-gaap-2019-01-31.xsd#us-gaap_NetIncomeLoss" xlink:label="loc_us-gaapNetIncomeLoss"/>

<link:loc xlink:type="locator" xlink:href="http://xbrl.fasb.org/us-gaap/2019/elts/us-gaap-2019-01-31.xsd#us-gaap_StockIssuedDuringPeriodSharesIssuedForServices" xlink:label="loc_us-gaapStockIssuedDuringPeriodSharesIssuedForServices"/>

<link:loc xlink:type="locator" xlink:href="http://xbrl.fasb.org/us-gaap/2019/elts/us-gaap-2019-01-31.xsd#us-gaap_StockIssuedDuringPeriodValueIssuedForServices" xlink:label="loc_us-gaapStockIssuedDuringPeriodValueIssuedForServices"/>

<link:loc xlink:type="locator" xlink:href="http://xbrl.fasb.org/us-gaap/2019/elts/us-gaap-2019-01-31.xsd#us-gaap_TreasuryStockSharesAcquired" xlink:label="loc_us-gaapTreasuryStockSharesAcquired"/>

<link:loc xlink:type="locator" xlink:href="http://xbrl.fasb.org/us-gaap/2019/elts/us-gaap-2019-01-31.xsd#us-gaap_TreasuryStockValueAcquiredCostMethod" xlink:label="loc_us-gaapTreasuryStockValueAcquiredCostMethod"/>

</link:definitionLink>

<link:definitionLink xlink:type="extended" xlink:role="http://iconic.com/role/ConsolidatedStatementsOfCashFlowsUnaudited" xlink:title="000006 - Statement - Consolidated Statements of Cash Flows (Unaudited)"/>

<link:definitionLink xlink:type="extended" xlink:role="http://iconic.com/role/OrganizationAndNatureOfBusiness" xlink:title="000007 - Disclosure - ORGANIZATION AND NATURE OF BUSINESS"/>

<link:definitionLink xlink:type="extended" xlink:role="http://iconic.com/role/SummaryOfSignificantAccountingPolicies" xlink:title="000008 - Disclosure - SUMMARY OF SIGNIFICANT ACCOUNTING POLICIES"/>

<link:definitionLink xlink:type="extended" xlink:role="http://iconic.com/role/DiscontinuedOperations" xlink:title="000009 - Disclosure - DISCONTINUED OPERATIONS"/>

<link:definitionLink xlink:type="extended" xlink:role="http://iconic.com/role/InvestmentInBiviLlc" xlink:title="000010 - Disclosure - INVESTMENT IN BIVI LLC"/>

<link:definitionLink xlink:type="extended" xlink:role="http://iconic.com/role/InvestmentInBellissimaSpiritsLlc" xlink:title="000011 - Disclosure - INVESTMENT IN BELLISSIMA SPIRITS LLC"/>

<link:definitionLink xlink:type="extended" xlink:role="http://iconic.com/role/UnitedSpiritsInc" xlink:title="000012 - Disclosure - UNITED SPIRITS, INC."/>

<link:definitionLink xlink:type="extended" xlink:role="http://iconic.com/role/INVENTORIES" xlink:title="000013 - Disclosure - INVENTORIES"/>

<link:definitionLink xlink:type="extended" xlink:role="http://iconic.com/role/AccountsPayableAndAccruedExpenses" xlink:title="000014 - Disclosure - ACCOUNTS PAYABLE AND ACCRUED EXPENSES"/>

<link:definitionLink xlink:type="extended" xlink:role="http://iconic.com/role/NotesPayable" xlink:title="000015 - Disclosure - NOTES PAYABLE"/>

<link:definitionLink xlink:type="extended" xlink:role="http://iconic.com/role/CapitalStock" xlink:title="000016 - Disclosure - CAPITAL STOCK"/>

<link:definitionLink xlink:type="extended" xlink:role="http://iconic.com/role/IncomeTaxes" xlink:title="000017 - Disclosure - INCOME TAXES"/>

<link:definitionLink xlink:type="extended" xlink:role="http://iconic.com/role/CommitmentsAndContingencies" xlink:title="000018 - Disclosure - COMMITMENTS AND CONTINGENCIES"/>

<link:definitionLink xlink:type="extended" xlink:role="http://iconic.com/role/SubsequentEvents" xlink:title="000019 - Disclosure - SUBSEQUENT EVENTS"/>

<link:definitionLink xlink:type="extended" xlink:role="http://iconic.com/role/SummaryOfSignificantAccountingPoliciesPolicies" xlink:title="000020 - Disclosure - SUMMARY OF SIGNIFICANT ACCOUNTING POLICIES (Policies)"/>

<link:definitionLink xlink:type="extended" xlink:role="http://iconic.com/role/UnitedSpiritsIncTables" xlink:title="000021 - Disclosure - UNITED SPIRITS, INC. (Tables)"/>

<link:definitionLink xlink:type="extended" xlink:role="http://iconic.com/role/InventoriesTables" xlink:title="000022 - Disclosure - INVENTORIES (Tables)"/>

<link:definitionLink xlink:type="extended" xlink:role="http://iconic.com/role/AccountsPayableAndAccruedExpensesTables" xlink:title="000023 - Disclosure - ACCOUNTS PAYABLE AND ACCRUED EXPENSES (Tables)"/>

<link:definitionLink xlink:type="extended" xlink:role="http://iconic.com/role/NotesPayableTables" xlink:title="000024 - Disclosure - NOTES PAYABLE (Tables)"/>

<link:definitionLink xlink:type="extended" xlink:role="http://iconic.com/role/CapitalStockTables" xlink:title="000025 - Disclosure - CAPITAL STOCK (Tables)"/>

<link:definitionLink xlink:type="extended" xlink:role="http://iconic.com/role/IncomeTaxesTables" xlink:title="000026 - Disclosure - INCOME TAXES (Tables)"/>

<link:definitionLink xlink:type="extended" xlink:role="http://iconic.com/role/CommitmentsAndContingenciesTables" xlink:title="000027 - Disclosure - COMMITMENTS AND CONTINGENCIES (Tables)"/>

<link:definitionLink xlink:type="extended" xlink:role="http://iconic.com/role/OrganizationAndNatureOfBusinessDetailsNarrative" xlink:title="000028 - Disclosure - ORGANIZATION AND NATURE OF BUSINESS (Details Narrative)">

<link:loc xlink:type="locator" xlink:href="http://xbrl.fasb.org/us-gaap/2019/elts/us-gaap-2019-01-31.xsd#us-gaap_StatementLineItems" xlink:label="loc_us-gaapStatementLineItems"/>

<link:loc xlink:type="locator" xlink:href="http://xbrl.fasb.org/us-gaap/2019/elts/us-gaap-2019-01-31.xsd#us-gaap_StatementTable" xlink:label="loc_us-gaapStatementTable"/>

<link:loc xlink:type="locator" xlink:href="http://xbrl.fasb.org/srt/2019/elts/srt-2019-01-31.xsd#srt_TitleOfIndividualAxis" xlink:label="loc_srtTitleOfIndividualAxis"/>

<link:loc xlink:type="locator" xlink:href="http://xbrl.fasb.org/srt/2019/elts/srt-2019-01-31.xsd#srt_TitleOfIndividualWithRelationshipToEntityDomain" xlink:label="loc_srtTitleOfIndividualWithRelationshipToEntityDomain"/>

<link:definitionArc xlink:type="arc" xlink:arcrole="http://xbrl.org/int/dim/arcrole/dimension-domain" xlink:from="loc_srtTitleOfIndividualAxis" xlink:to="loc_srtTitleOfIndividualWithRelationshipToEntityDomain" order="30"/>

<link:definitionArc xlink:type="arc" xlink:arcrole="http://xbrl.org/int/dim/arcrole/dimension-default" xlink:from="loc_srtTitleOfIndividualAxis" xlink:to="loc_srtTitleOfIndividualWithRelationshipToEntityDomain_10" order="40" xbrldt:contextElement="segment"/>

<link:loc xlink:type="locator" xlink:href="http://xbrl.fasb.org/us-gaap/2019/elts/us-gaap-2019-01-31.xsd#us-gaap_PlanNameAxis" xlink:label="loc_us-gaapPlanNameAxis"/>

<link:loc xlink:type="locator" xlink:href="http://xbrl.fasb.org/us-gaap/2019/elts/us-gaap-2019-01-31.xsd#us-gaap_PlanNameDomain" xlink:label="loc_us-gaapPlanNameDomain"/>

<link:definitionArc xlink:type="arc" xlink:arcrole="http://xbrl.org/int/dim/arcrole/dimension-domain" xlink:from="loc_us-gaapPlanNameAxis" xlink:to="loc_us-gaapPlanNameDomain" order="50"/>

<link:loc xlink:type="locator" xlink:href="http://xbrl.fasb.org/us-gaap/2019/elts/us-gaap-2019-01-31.xsd#us-gaap_PlanNameDomain" xlink:label="loc_us-gaapPlanNameDomain_10"/>

<link:definitionArc xlink:type="arc" xlink:arcrole="http://xbrl.org/int/dim/arcrole/dimension-default" xlink:from="loc_us-gaapPlanNameAxis" xlink:to="loc_us-gaapPlanNameDomain_10" order="60" xbrldt:contextElement="segment"/>

<link:loc xlink:type="locator" xlink:href="http://xbrl.fasb.org/us-gaap/2019/elts/us-gaap-2019-01-31.xsd#us-gaap_BusinessAcquisitionAxis" xlink:label="loc_us-gaapBusinessAcquisitionAxis"/>

<link:loc xlink:type="locator" xlink:href="http://xbrl.fasb.org/us-gaap/2019/elts/us-gaap-2019-01-31.xsd#us-gaap_BusinessAcquisitionAcquireeDomain" xlink:label="loc_us-gaapBusinessAcquisitionAcquireeDomain"/>

<link:definitionArc xlink:type="arc" xlink:arcrole="http://xbrl.org/int/dim/arcrole/dimension-domain" xlink:from="loc_us-gaapBusinessAcquisitionAxis" xlink:to="loc_us-gaapBusinessAcquisitionAcquireeDomain" order="70"/>

<link:definitionArc xlink:type="arc" xlink:arcrole="http://xbrl.org/int/dim/arcrole/dimension-default" xlink:from="loc_us-gaapBusinessAcquisitionAxis" xlink:to="loc_us-gaapBusinessAcquisitionAcquireeDomain_10" order="80" xbrldt:contextElement="segment"/>

<link:loc xlink:type="locator" xlink:href="icnb-20210331.xsd#icnb_GreenGrowFarmsIncMember" xlink:label="loc_icnbGreenGrowFarmsIncMember"/>

<link:definitionArc xlink:type="arc" xlink:arcrole="http://xbrl.org/int/dim/arcrole/domain-member" xlink:from="loc_srtTitleOfIndividualWithRelationshipToEntityDomain" xlink:to="loc_icnbGreenGrowFarmsIncMember" order="61"/>

<link:loc xlink:type="locator" xlink:href="icnb-20210331.xsd#icnb_ShareExchangeAgreementMember" xlink:label="loc_icnbShareExchangeAgreementMember"/>

<link:definitionArc xlink:type="arc" xlink:arcrole="http://xbrl.org/int/dim/arcrole/domain-member" xlink:from="loc_us-gaapPlanNameDomain" xlink:to="loc_icnbShareExchangeAgreementMember" order="62"/>

<link:loc xlink:type="locator" xlink:href="icnb-20210331.xsd#icnb_BiViLLCMember" xlink:label="loc_icnbBiViLLCMember"/>

<link:definitionArc xlink:type="arc" xlink:arcrole="http://xbrl.org/int/dim/arcrole/domain-member" xlink:from="loc_us-gaapBusinessAcquisitionAcquireeDomain" xlink:to="loc_icnbBiViLLCMember" order="63"/>

<link:loc xlink:type="locator" xlink:href="icnb-20210331.xsd#icnb_BellissimaSpiritsLLCMember" xlink:label="loc_icnbBellissimaSpiritsLLCMember"/>

<link:loc xlink:type="locator" xlink:href="http://xbrl.fasb.org/us-gaap/2019/elts/us-gaap-2019-01-31.xsd#us-gaap_EquityMethodInvestmentOwnershipPercentage" xlink:label="loc_us-gaapEquityMethodInvestmentOwnershipPercentage"/>

</link:definitionLink>

<link:definitionLink xlink:type="extended" xlink:role="http://iconic.com/role/SummaryOfSignificantAccountingPoliciesDetailsNarrative" xlink:title="000029 - Disclosure - SUMMARY OF SIGNIFICANT ACCOUNTING POLICIES (Details Narrative)">

<link:loc xlink:type="locator" xlink:href="http://xbrl.fasb.org/us-gaap/2019/elts/us-gaap-2019-01-31.xsd#us-gaap_StatementLineItems" xlink:label="loc_us-gaapStatementLineItems"/>

<link:loc xlink:type="locator" xlink:href="http://xbrl.fasb.org/us-gaap/2019/elts/us-gaap-2019-01-31.xsd#us-gaap_StatementTable" xlink:label="loc_us-gaapStatementTable"/>

<link:loc xlink:type="locator" xlink:href="http://xbrl.fasb.org/us-gaap/2019/elts/us-gaap-2019-01-31.xsd#us-gaap_BusinessAcquisitionAxis" xlink:label="loc_us-gaapBusinessAcquisitionAxis"/>

<link:loc xlink:type="locator" xlink:href="icnb-20210331.xsd#icnb_BiViAndBellissimaMember" xlink:label="loc_icnbBiViAndBellissimaMember"/>

<link:loc xlink:type="locator" xlink:href="http://xbrl.fasb.org/us-gaap/2019/elts/us-gaap-2019-01-31.xsd#us-gaap_ShareBasedCompensation" xlink:label="loc_us-gaapShareBasedCompensation"/>

<link:loc xlink:type="locator" xlink:href="http://xbrl.fasb.org/us-gaap/2019/elts/us-gaap-2019-01-31.xsd#us-gaap_OtherLiabilitiesCurrent" xlink:label="loc_us-gaapOtherLiabilitiesCurrent"/>

<link:loc xlink:type="locator" xlink:href="http://xbrl.fasb.org/us-gaap/2019/elts/us-gaap-2019-01-31.xsd#us-gaap_OperatingLeaseRightOfUseAsset" xlink:label="loc_us-gaapOperatingLeaseRightOfUseAsset"/>

</link:definitionLink>

<link:definitionLink xlink:type="extended" xlink:role="http://iconic.com/role/DiscontinuedOperationsDetailsNarrative" xlink:title="000030 - Disclosure - DISCONTINUED OPERATIONS (Details Narrative)">

<link:loc xlink:type="locator" xlink:href="http://xbrl.fasb.org/us-gaap/2019/elts/us-gaap-2019-01-31.xsd#us-gaap_StatementLineItems" xlink:label="loc_us-gaapStatementLineItems"/>

<link:loc xlink:type="locator" xlink:href="http://xbrl.fasb.org/us-gaap/2019/elts/us-gaap-2019-01-31.xsd#us-gaap_StatementTable" xlink:label="loc_us-gaapStatementTable"/>

<link:loc xlink:type="locator" xlink:href="http://xbrl.fasb.org/us-gaap/2019/elts/us-gaap-2019-01-31.xsd#us-gaap_RelatedPartyTransactionsByRelatedPartyAxis" xlink:label="loc_us-gaapRelatedPartyTransactionsByRelatedPartyAxis"/>

<link:loc xlink:type="locator" xlink:href="http://xbrl.fasb.org/us-gaap/2019/elts/us-gaap-2019-01-31.xsd#us-gaap_RelatedPartyDomain" xlink:label="loc_us-gaapRelatedPartyDomain"/>

<link:definitionArc xlink:type="arc" xlink:arcrole="http://xbrl.org/int/dim/arcrole/dimension-domain" xlink:from="loc_us-gaapRelatedPartyTransactionsByRelatedPartyAxis" xlink:to="loc_us-gaapRelatedPartyDomain" order="30"/>

<link:loc xlink:type="locator" xlink:href="http://xbrl.fasb.org/us-gaap/2019/elts/us-gaap-2019-01-31.xsd#us-gaap_RelatedPartyDomain" xlink:label="loc_us-gaapRelatedPartyDomain_10"/>

<link:definitionArc xlink:type="arc" xlink:arcrole="http://xbrl.org/int/dim/arcrole/dimension-default" xlink:from="loc_us-gaapRelatedPartyTransactionsByRelatedPartyAxis" xlink:to="loc_us-gaapRelatedPartyDomain_10" order="40" xbrldt:contextElement="segment"/>

<link:loc xlink:type="locator" xlink:href="http://xbrl.fasb.org/srt/2019/elts/srt-2019-01-31.xsd#srt_TitleOfIndividualAxis" xlink:label="loc_srtTitleOfIndividualAxis"/>

<link:loc xlink:type="locator" xlink:href="icnb-20210331.xsd#icnb_NewYorkFarmsGroupIncMember" xlink:label="loc_icnbNewYorkFarmsGroupIncMember"/>

<link:definitionArc xlink:type="arc" xlink:arcrole="http://xbrl.org/int/dim/arcrole/domain-member" xlink:from="loc_us-gaapRelatedPartyDomain" xlink:to="loc_icnbNewYorkFarmsGroupIncMember" order="31"/>

<link:loc xlink:type="locator" xlink:href="icnb-20210331.xsd#icnb_GreenGrowFarmsIncMember" xlink:label="loc_icnbGreenGrowFarmsIncMember"/>

<link:loc xlink:type="locator" xlink:href="icnb-20210331.xsd#icnb_ReverseStockSplitDescriptions" xlink:label="loc_icnbReverseStockSplitDescriptions"/>

<link:loc xlink:type="locator" xlink:href="icnb-20210331.xsd#icnb_AdditionalSharesOfCommonStock" xlink:label="loc_icnbAdditionalSharesOfCommonStock"/>

<link:loc xlink:type="locator" xlink:href="http://xbrl.fasb.org/us-gaap/2019/elts/us-gaap-2019-01-31.xsd#us-gaap_StockIssuedDuringPeriodSharesOther" xlink:label="loc_us-gaapStockIssuedDuringPeriodSharesOther"/>

<link:loc xlink:type="locator" xlink:href="http://xbrl.fasb.org/us-gaap/2019/elts/us-gaap-2019-01-31.xsd#us-gaap_StockIssuedDuringPeriodValueOther" xlink:label="loc_us-gaapStockIssuedDuringPeriodValueOther"/>

<link:loc xlink:type="locator" xlink:href="http://xbrl.fasb.org/us-gaap/2019/elts/us-gaap-2019-01-31.xsd#us-gaap_UnrealizedGainLossOnInvestments" xlink:label="loc_us-gaapUnrealizedGainLossOnInvestments"/>

<link:loc xlink:type="locator" xlink:href="icnb-20210331.xsd#icnb_ExchangeOfSharesDescriptions" xlink:label="loc_icnbExchangeOfSharesDescriptions"/>

<link:loc xlink:type="locator" xlink:href="http://xbrl.fasb.org/us-gaap/2019/elts/us-gaap-2019-01-31.xsd#us-gaap_TreasuryStockValue" xlink:label="loc_us-gaapTreasuryStockValue"/>

<link:loc xlink:type="locator" xlink:href="http://xbrl.fasb.org/us-gaap/2019/elts/us-gaap-2019-01-31.xsd#us-gaap_LossOnSaleOfInvestments" xlink:label="loc_us-gaapLossOnSaleOfInvestments"/>

<link:loc xlink:type="locator" xlink:href="icnb-20210331.xsd#icnb_CommonStockExchange" xlink:label="loc_icnbCommonStockExchange"/>

<link:loc xlink:type="locator" xlink:href="http://xbrl.fasb.org/us-gaap/2019/elts/us-gaap-2019-01-31.xsd#us-gaap_NotesAndLoansReceivableNetNoncurrent" xlink:label="loc_us-gaapNotesAndLoansReceivableNetNoncurrent"/>

<link:loc xlink:type="locator" xlink:href="http://xbrl.fasb.org/us-gaap/2019/elts/us-gaap-2019-01-31.xsd#us-gaap_CommonStockValue" xlink:label="loc_us-gaapCommonStockValue"/>

<link:loc xlink:type="locator" xlink:href="icnb-20210331.xsd#icnb_OwnershipPercentages" xlink:label="loc_icnbOwnershipPercentages"/>

</link:definitionLink>

<link:definitionLink xlink:type="extended" xlink:role="http://iconic.com/role/InvestmentInBiviLlcDetailsNarrative" xlink:title="000031 - Disclosure - INVESTMENT IN BIVI LLC (Details Narrative)">

<link:loc xlink:type="locator" xlink:href="http://xbrl.fasb.org/us-gaap/2019/elts/us-gaap-2019-01-31.xsd#us-gaap_StatementLineItems" xlink:label="loc_us-gaapStatementLineItems"/>

<link:loc xlink:type="locator" xlink:href="http://xbrl.fasb.org/us-gaap/2019/elts/us-gaap-2019-01-31.xsd#us-gaap_StatementTable" xlink:label="loc_us-gaapStatementTable"/>

<link:loc xlink:type="locator" xlink:href="http://xbrl.fasb.org/us-gaap/2019/elts/us-gaap-2019-01-31.xsd#us-gaap_BusinessAcquisitionAxis" xlink:label="loc_us-gaapBusinessAcquisitionAxis"/>

<link:loc xlink:type="locator" xlink:href="http://xbrl.fasb.org/us-gaap/2019/elts/us-gaap-2019-01-31.xsd#us-gaap_PlanNameAxis" xlink:label="loc_us-gaapPlanNameAxis"/>

<link:loc xlink:type="locator" xlink:href="http://xbrl.fasb.org/us-gaap/2019/elts/us-gaap-2019-01-31.xsd#us-gaap_PlanNameDomain" xlink:label="loc_us-gaapPlanNameDomain"/>

<link:definitionArc xlink:type="arc" xlink:arcrole="http://xbrl.org/int/dim/arcrole/dimension-domain" xlink:from="loc_us-gaapPlanNameAxis" xlink:to="loc_us-gaapPlanNameDomain" order="30"/>

<link:loc xlink:type="locator" xlink:href="http://xbrl.fasb.org/us-gaap/2019/elts/us-gaap-2019-01-31.xsd#us-gaap_PlanNameDomain" xlink:label="loc_us-gaapPlanNameDomain_10"/>

<link:loc xlink:type="locator" xlink:href="http://xbrl.fasb.org/us-gaap/2019/elts/us-gaap-2019-01-31.xsd#us-gaap_AcceleratedShareRepurchasesDateAxis" xlink:label="loc_us-gaapAcceleratedShareRepurchasesDateAxis"/>

<link:loc xlink:type="locator" xlink:href="http://xbrl.fasb.org/us-gaap/2019/elts/us-gaap-2019-01-31.xsd#us-gaap_AcceleratedShareRepurchasesDateDomain" xlink:label="loc_us-gaapAcceleratedShareRepurchasesDateDomain"/>

<link:definitionArc xlink:type="arc" xlink:arcrole="http://xbrl.org/int/dim/arcrole/dimension-domain" xlink:from="loc_us-gaapAcceleratedShareRepurchasesDateAxis" xlink:to="loc_us-gaapAcceleratedShareRepurchasesDateDomain" order="50"/>

<link:definitionArc xlink:type="arc" xlink:arcrole="http://xbrl.org/int/dim/arcrole/dimension-default" xlink:from="loc_us-gaapAcceleratedShareRepurchasesDateAxis" xlink:to="loc_us-gaapAcceleratedShareRepurchasesDateDomain_10" order="60" xbrldt:contextElement="segment"/>

<link:loc xlink:type="locator" xlink:href="icnb-20210331.xsd#icnb_BiViLLCMember" xlink:label="loc_icnbBiViLLCMember"/>

<link:loc xlink:type="locator" xlink:href="icnb-20210331.xsd#icnb_SecuritiesExchangeAgreementMember" xlink:label="loc_icnbSecuritiesExchangeAgreementMember"/>

<link:loc xlink:type="locator" xlink:href="icnb-20210331.xsd#icnb_CSeriesConvertiblePreferredStockMember" xlink:label="loc_icnbCSeriesConvertiblePreferredStockMember"/>

<link:definitionArc xlink:type="arc" xlink:arcrole="http://xbrl.org/int/dim/arcrole/domain-member" xlink:from="loc_us-gaapAcceleratedShareRepurchasesDateDomain" xlink:to="loc_icnbCSeriesConvertiblePreferredStockMember" order="43"/>

<link:loc xlink:type="locator" xlink:href="http://xbrl.fasb.org/us-gaap/2019/elts/us-gaap-2019-01-31.xsd#us-gaap_BusinessAcquisitionEquityInterestsIssuedOrIssuableNumberOfSharesIssued" xlink:label="loc_us-gaapBusinessAcquisitionEquityInterestsIssuedOrIssuableNumberOfSharesIssued"/>

<link:loc xlink:type="locator" xlink:href="icnb-20210331.xsd#icnb_IssuanceOfCommonStockInExchangeRestricedShares" xlink:label="loc_icnbIssuanceOfCommonStockInExchangeRestricedShares"/>

</link:definitionLink>

<link:definitionLink xlink:type="extended" xlink:role="http://iconic.com/role/InvestmentInBellissimaSpiritsLlcDetailsNarrative" xlink:title="000032 - Disclosure - INVESTMENT IN BELLISSIMA SPIRITS LLC (Details Narrative)">